Sr Director, Product Marketing & Go To Market

Current Employees of LendingClub: Please apply via your internal Workday Account

LendingClub Corporation (NYSE: LC) is the parent company of LendingClub Bank National Association Member FDIC. We are the leading digital marketplace bank in the U.S. having helped our nearly 5 million members secure over $90 billion in loans to refinance high-cost debt and achieve their financial goals. Members today have mobile-first access to a growing range of products and services designed to work seamlessly together to deliver value in new ways. Everyone deserves a better financial future and our team is committed to making that a reality. Join the Club!

About the Role

What Youll Do

Product Marketing & Go-To-Market Strategy

• Define and lead how LendingClubs products and experiences come to market aligning positioning messaging and activation across products channels and customer segments
• Set annual GTM strategies and quarterly execution roadmaps aligned to shared acquisition revenue engagement and multi-product adoption KPIs
• Partner closely with GMs and business leaders to align GTM priorities with business objectives growth plans and product roadmaps
• Establish enterprise standards for GTM excellence including launch readiness performance measurement and post-launch optimization

Customer Insight Positioning & Portfolio Storytelling

• Lead the PMM & GTM team in building deep understanding of customer needs behaviors and economics across consumer and partner businesses
• Own market and competitive intelligence translating insight into differentiated positioning and value propositions
• Drive portfolio-level narratives and storytelling that articulate LendingClubs differentiated value across products and customer segments
• Champion seamless cross-product experiences that support adoption engagement and long-term value

Cross-Functional Activation & Performance Enablement

• Direct the PMM & GTM organization to partner with paid organic and lifecycle marketing teams to activate GTM strategies across the full marketing mix
• Collaborate with Marketing Channels Analytics Technology Operations Creative and Brand to enable scalable execution and strong measurement
• Define the analytical and measurement frameworks for PMM & GTM ensuring insights inform prioritization targeting and optimization
• Translate insights into clear actionable recommendations that inform launch sequencing and cross-functional investment decisions

Team Leadership & Enterprise Impact

• Build lead and scale a high-performing Product Marketing & GTM organization setting clear expectations operating models and accountability.
• Coach and develop PMM & GTM leaders fostering a culture of customer-centricity ownership and operational rigor
• Partner with Product and Innovation teams to support new product development and expansion refining value propositions and GTM strategy
• Lead through complexity and change with clarity and confidence driving alignment across a matrixed organization

About You

• 12 years of progressive marketing leadership experience including product marketing positioning messaging and launches in a B2C environment; financial services or consumer lending experience is a plus
• 8 years leading product marketing GTM or performance-driven marketing teams. Proven ability to drive growth revenue and engagement outcomes across complex product portfolios
• Strong track record of data-driven decision-making tied to business performance and P&L impact
• Strategic thinker who can translate strategy into clear prioritized execution across multiple products and stakeholders
• Compelling storyteller with strong executive presence and experience influencing senior leadership
• Exceptional relationship-building skills and ability to lead through influence in a matrixed organization
• Bachelors degree or higher in a related field; or equivalent work experience

Work Location
San Francisco

The above locations are eligible offices for this locations have been determined to foster in-person collaboration with this roles team or the related business lines. We utilize a hybrid work model and our teams are in-office Tuesdays Wednesdays and -person attendance is essential for this roles success and remote placement will not be offers relocation based on actual job level.

Time Zone Requirements
Primarily PT

While the position will primarily work local hours LendingClub is headquartered in Pacific Time and our ideal candidate will be flexible working across time zones when necessary.

Travel Requirements
As needed travel to LendingClub offices and/or other locations as needed.

Compensation
The target base salary range for this position is 00. The base salary of the role will be determined by job-related knowledge experience education skills and location. Base salary is just one part of LendingClubs Total Rewards package. You may also be eligible for long-term awards (equity) and an annual bonus (which is based on company performance employee performance and eligible earnings).

Were creating new financial services solutions for our members based on fairness simplicity and heart and we treat our employees the same way. We offer a competitive benefits package that includes medical dental and vision plans for employees and their families 401(k) match health and wellness programs flexible time off policies for salaried employees up to 16 weeks paid parental leave and more.

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LendingClub is an equal opportunity employer and dedicated to diversity equity and inclusion in the workplace. We do not discriminate on the basis of race religion color national origin sex (including pregnancy childbirth reproductive health decisions or related medical conditions) gender gender identity gender expression sexual orientation age marital status veteran status disability status political views or activity or other applicable legally protected characteristics. We believe that a variety of perspectives will make our teams and business stronger as we work together to transform the traditional banking system.

We are committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. If you need assistance or an accommodation due to a disability please contact us at