Growth Marketing Lead (80-100)

Zurich Instruments

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profile Job Location:

Zürich - Switzerland

profile Monthly Salary: Not Disclosed
Posted on: Yesterday
Vacancies: 1 Vacancy

Job Summary

Join Zurich Instruments a leader in advanced test and measurement instruments and control electronics for quantum computing as we continue to empower scientists and high-tech companies worldwide.

As Growth Marketing Lead youll be responsible for developing and maturing the companys marketing-to-sales pipeline engine driving structured demand generation and measurable revenue contribution in close collaboration with marketing and sales stakeholders.

This is a senior individual contributor role responsible for building structured demand generation processes improving funnel performance strengthening marketing and sales alignment and scaling revenue contribution.

This role complements the Marketing Data & Performance Manager who owns performance infrastructure and channel execution.

Your responsibilities

    • Own marketings contribution to qualified pipeline and revenue translating revenue targets into structured demand generation plans
    • Identify and scale growth opportunities beyond current paid search and SEO considering geographic realities and priorities
    • Define growth priorities and an experimentation roadmap in partnership with the Marketing Data & Performance Manager
    • Set strategic direction for channel investments and funnel optimization initiatives to improve efficiency and outcomes
    • Design document and operationalize the end-to-end marketing-to-sales funnel including lifecycle stages and qualification criteria with Sales
    • Identify funnel bottlenecks and drive systematic improvements through structured experimentation and repeatable campaign planning/performance reviews
    • Serve as the primary marketing counterpart to Sales - building shared pipeline visibility/reporting feedback loops improved attribution and forecasting collaboration
    • Partner with Product on positioning and launches while maturing the function via automation (e.g. email) lifecycle marketing segmentation performance visibility and training

Your profile

    • 7 years of experience in B2B growth marketing or demand generation
    • Demonstrated experience building and scaling structured marketing funnels in a maturing company; can be a startup or a scaleup
    • Experience working in complex technical B2B sales environments
    • Strategic thinker with an ability to identify challenges and implement solutions independently
    • Strong communicator with an ability to influence and align stakeholders across different functions
    • Fluent in English; other languages are a plus
We offer a diverse work environment with an open and transparent company culture where personal development forms the basis of our success. We thrive on cooperation andsupportdistributed decision-making that allows everyone to take responsibility and generate substantial impact from the start and on many levels.

Now is a great time to join the team.

We look forward to receiving your resume and motivation letter.
We may use artificial intelligence (AI) tools to support parts of the hiring process such as reviewing applications analyzing resumes or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed please contact us.
Join Zurich Instruments a leader in advanced test and measurement instruments and control electronics for quantum computing as we continue to empower scientists and high-tech companies worldwide.As Growth Marketing Lead youll be responsible for developing and maturing the companys marketing-to-sales...
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Key Skills

  • Administrative Skills
  • Facilities Management
  • Biotechnology
  • Creative Production
  • Design And Estimation
  • Architecture

About Company

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Zurich Instruments is a test and measurement company headquartered in Zurich, Switzerland. We develop and sell measurement instruments worldwide, directly or

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