Integrated Marketing Specialist, Portfolio Brands – EMEA (fmd)

Make an ImpactWe are seeking a talented and driven Integrated Marketing Specialist for Portfolio Brands EMEAto join our Portfolio Marketing team at Fossil Group based in Basel this role you will lead the execution of EMEA regional campaignsand seasonal product launches for our licensed portfolio (including but not limited to Emporio Armani Armani Exchange and Tory Burch)connecting global brand direction with strong market-relevant is a hybrid position based in our Basel office. You will be required to work onsite from Monday through Thursday with the flexibility to work remotely on Fridays. This role reports directly to the Global Director Portfolio you will do in this role:Global & Regional Go-To-MarketTranslate global seasonal brand strategies into actionable EMEA go-to-market plans with focused support for priority global campaigns with internal partners and agency teamsadapting assets messaging and activations to regional the EMEA GTM calendar and key milestones ensuring campaign readiness across PR media and key closely with Regional Trade Marketing to drive seamless activation and POS readiness across with brand merchandising and sales teams to align on seasonal priorities key moments and storytelling angles that support sell-in and & OptimizationTrack campaign performance and deliver post-launch recaps to inform future GTM planning and EMEA trends competitive activity and consumer insights to identify opportunities to strengthen regional with agencies and finance to evaluate ROI and ensure investments support business timelines deliverables global toolkits and communication flow between central and regional teams to ensure clear and aligned continuous improvements to streamline cross-market processes and increase ManagementManage the EMEA integrated marketing budget end-to-end (planning phasing tracking and monthly reconciliations).Provide clear budget visibility through forecasts adjustments and ROI reviews in partnership with finance and global & Partner ManagementBrief media PR and creative agencies using regionalized briefs pre-aligned with commercial agency relationships to drive top-quality execution and optimized PR & Retail ExecutionLead execution of paid media influencer programs PR initiatives editorial content and regional integration of marketing and trade marketing efforts in key accounts to support retail performance and product focus You Are57 years of relevant experience in marketing brand or go-to-market management (ideally in fashion lifestyle or consumer brands).Strong understanding of integrated marketing and multi-channel campaign delivery across project management skills with the ability to manage multiple timelines and stakeholders in a fast-paced communicator who builds alignment across global regional and agency organized detail-oriented and comfortable moving between strategy and hands-on execution.A natural connector and problem solver with a strong sense of ownership and for brand storytelling collaboration and delivering measurable commercial We OfferA collaborative international environment with exposure to both global strategy and regional opportunity to work across iconic licensed brands and diverse EMEA compensation and benefits aligned with local market and development opportunities to support your growth at Fossil Group.