BUSINESS ANALYST (Nhà Tốt | Buyers Growth & Buyer Liquidity)

Ho Chi Minh City - Vietnam

Monthly Salary: Not Disclosed

Posted on: 10 hours ago

Vacancies: 1 Vacancy

Job Summary

Nhà Tốt aspires to be Vietnams leading digital property marketplace empowering millions of people to buy sell and rent homes with confidence and efficiency. Were looking for a data-driven and user-focused Business Analyst to champion both buyers growth and buyer liquidity enabling them to find their dream home that fits their budget.

What you will do

1. Market Liquidity & Lead Generation (50% Focus)

Supply-Demand Monitoring: Actively track the balance between active listings (Supply) and buyer traffic (Demand). Identify undersupplied or under-demanded segments and work with Marketing/Commercial teams to rebalance the scales.
Drive Focused Demand: Implement strategies to steer buyer traffic toward strategic segments (e.g. specific price points regions or secondary vs. primary markets) to ensure healthy platform health.
Own the Lead KPI: Share accountability for the Total Leads generated for the Property vertical. You will optimize the Lead-to-Listing ratio and ensure the quality of leads meets seller expectations.

2. Deep Verticalization & Journey Ownership (50% Focus)

Own the Buyer Journey: Map out the end-to-end property seeking experience. Identify friction points specifically for real estate (e.g. the need for verified photos map-based browsing or direct chat with agents).
Deep Verticalization Input: Provide high-value insights for the Property roadmap. You arent just building a marketplace; you are building a Property portaladvocating for features like project comparisons payment calculators and trust signals.
User Discovery: Conduct deep-dive analysis and user research to understand the unique nuances of property buyers compared to general goods buyers.
A/B Testing for Conversion: Design and execute experiments to improve the Conversion Rate (CVR) from search results to successful contact (Leads).

Qualifications :

What you will need

Analytical Excellence: At least 2 years of experience as a Business Analyst Product Analyst or Data Analyst. Strong proficiency in SQL (BigQuery) and data visualization tools (Looker Studio Tableau or PowerBI) is a must.
Product & User Intuition: You dont just report numbers; you understand the why behind user behavior. You have a logical mindset for problem-solving and a passion for improving UX.
Strategic Thinking: Ability to see the big picture and prioritize tasks that deliver the highest impact for the buyer community.
Effective Communication: Strong storytelling skills to present data findings to cross-functional stakeholders (Product Marketing and Management) in both English and Vietnamese.
Proactive Attitude: A self-starter who thrives in a fast-paced test-and-learn environment. You are comfortable with ambiguity and ready to take ownership of end-to-end projects.
Education: A Bachelors Degree in Business Economics Computer Science or a related field.

Benefits:

Get 15 days of annual leave and 5 days of sick leave per year
Health insurance for employee and their family members.
Get a 13th-month salary and annual performance bonus.
Participate in regular team-building activities and company parties.
Full of learning and training opportunities to grow your professional and personal skills.
Our modern offices serve perfectly for a relaxed yet productive work environment.

Additional Information :

Thank you for taking your time to read our job description and thank you in advance if you decide to apply for this position. Shortlisted candidates will be contacted within 2 weeks since application otherwise we might meet when another chance arises.

By proceeding with your application you are adhering to our PDPA case you are interested to know more read about our Candidates Personal Data Privacy Statement.

Remote Work :

Employment Type :

Full-time

What you will do

1. Market Liquidity & Lead Generation (50% Focus)

Supply-Demand Monitoring: Actively track the balance between active listings (Supply) and buyer traffic (Demand). Identify undersupplied or under-demanded segments and work with Marketing/Commercial teams to rebalance the scales.
Drive Focused Demand: Implement strategies to steer buyer traffic toward strategic segments (e.g. specific price points regions or secondary vs. primary markets) to ensure healthy platform health.
Own the Lead KPI: Share accountability for the Total Leads generated for the Property vertical. You will optimize the Lead-to-Listing ratio and ensure the quality of leads meets seller expectations.

2. Deep Verticalization & Journey Ownership (50% Focus)

Own the Buyer Journey: Map out the end-to-end property seeking experience. Identify friction points specifically for real estate (e.g. the need for verified photos map-based browsing or direct chat with agents).
Deep Verticalization Input: Provide high-value insights for the Property roadmap. You arent just building a marketplace; you are building a Property portaladvocating for features like project comparisons payment calculators and trust signals.
User Discovery: Conduct deep-dive analysis and user research to understand the unique nuances of property buyers compared to general goods buyers.
A/B Testing for Conversion: Design and execute experiments to improve the Conversion Rate (CVR) from search results to successful contact (Leads).

Qualifications :

What you will need

Analytical Excellence: At least 2 years of experience as a Business Analyst Product Analyst or Data Analyst. Strong proficiency in SQL (BigQuery) and data visualization tools (Looker Studio Tableau or PowerBI) is a must.
Product & User Intuition: You dont just report numbers; you understand the why behind user behavior. You have a logical mindset for problem-solving and a passion for improving UX.
Strategic Thinking: Ability to see the big picture and prioritize tasks that deliver the highest impact for the buyer community.
Effective Communication: Strong storytelling skills to present data findings to cross-functional stakeholders (Product Marketing and Management) in both English and Vietnamese.
Proactive Attitude: A self-starter who thrives in a fast-paced test-and-learn environment. You are comfortable with ambiguity and ready to take ownership of end-to-end projects.
Education: A Bachelors Degree in Business Economics Computer Science or a related field.

Benefits:

Get 15 days of annual leave and 5 days of sick leave per year
Health insurance for employee and their family members.
Get a 13th-month salary and annual performance bonus.
Participate in regular team-building activities and company parties.
Full of learning and training opportunities to grow your professional and personal skills.
Our modern offices serve perfectly for a relaxed yet productive work environment.

Additional Information :

By proceeding with your application you are adhering to our PDPA case you are interested to know more read about our Candidates Personal Data Privacy Statement.

Remote Work :

Employment Type :

Full-time

Key Skills

SQL
Agile
Business Analysis
Visio
Waterfall
Business Process Modeling
Requirements Gathering
User Acceptance Testing
Business requirements
SDLC
Systems Analysis
Data Analysis Skills

Apply Now

About Company

Carousell Group

Carousell Group is the leading multi-category platform for secondhand in Greater Southeast Asia on a mission to make secondhand the first choice. Founded in August 2012 in Singapore, the Group has a leading presence in seven markets under the brands Carousell, Carousell Media Group, C ... View more

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