Marketing Analyst LATAM MD

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Whats the role

Shell Lubricants LATAM Macro Distributors - Marketing Analyst Scope & Deliverables:

• Assess Lubricants consumer market data (PCMO Passenger Car Motor Oil and MCO Motorcycle Consumer Oil) by product family identifying opportunities and gaps and working on strategic and tactic initiatives to improve business results;

• Implement new plans and initiatives based on thorough data analysis and track their results and impact at LATAM Markets (25 countries);

• Have a special focus on the actions most effective in driving premium product penetration in the market in order to generate more Market share in the region.

• Measure Annual Business Plans performance across key LATAM Macro Distributors evaluating targets and execution and build a concise dashboard highlighting: topperforming MDs in Consumer sector volumes premium penetration and on overall B2C execution of marketing and sales initiatives looking for maximum Return on Investments (ROIs) possible.

• Schedule quarterly reviews with MDs and Shell staff to discuss results and performance drivers and capture shared learnings/agree on next actions.

• Identify good practices across MDs organizing the information in such way that we can expand those practices to other MDs tracking the results.

• Together with Consumer Sector Manager develop a clear strategy for the expected growth from our MCO portfolio (Shell Advance) identifying the right brand positioning for each product in the Latam priority countries (Peru Colombia and Guatemala).

• PCMO and MCO portfolio performance analysis and after sound judgement push actions for portfolio cleansing and updates.

• Kline and other institutions data analysis with special focus on MCO trends and opportunities.

• Develop LATAM MDs Growth projects with special focus on MCO countries.

• Track growth project evolution (PCMO & MCO) and related initiatives plan according to the agreed KPIs.

• Together with B2C Sector Manager and Pricing team develop the brand maps for key countries (MCO and PCMO).

• Brand and Comms support for PCMO and MCO Lubricants families

• Other Sector Leads (CRT and Industry/Off Highway) support on ad hoc basis

What you bring

• Must have legal authorization to work in Brazil on a full-time basis for anyone other than the current employer.

• Bachelors degree in Marketing Communications or Business Administration; MBA in Marketing or Business Administration is preferred

• Minimum five years experience in marketing roles preferable at lubricants sector at known Oil Industries

• Demonstrate excellent interpersonal and communication (written and verbal) skills

• Proven track record on Marketing business Planning and results tracking environment

• Experience in distributor management beneficial (i.e. DICE training)

• English and Spanish languages are required at skill level (fluency in writing and speaking)

Note: This is a homebased office role in Brazil

What we offer

You bring your skills and experience to Shell and in return you work with talented committed people on one of the most important challenges facing our planet. Youll have the opportunity to develop the skills you need to grow in an environment where we value honesty integrity and respect for one another. Youll be able to balance your priorities as you become the best version of yourself.

• Progress as a person as we work on the energy transition together.

• Continuously grow the transferable skills you need to get ahead.

• Work at the forefront of technology trends and practices.

• Collaborate with experienced colleagues with unique expertise.

• Achieve your balance in a values-led culture that encourages you to be the best version of yourself.

• Benefit from flexible working hours and the possibility of remote/mobile working.

• Perform at your best with a competitive starting salary and annual performance related salary increase our pay and benefits packages are considered to be among the best in the world.

• Take advantage of paid parental leave including for non-birthing parents.

• Join an organization working to become one of the most diverse and inclusive in the world. We strongly encourage applicants of all genders ages ethnicities cultures abilities sexual orientation and life experiences to apply.

• Grow as you progress through diverse career opportunities in national and international teams.

• Gain access to a wide range of training and development programmes.

Wed like you to know that Shell has a bold goal: to become one of the worlds most diverse and inclusive companies. You can get to know more about how were working towards that goal click here.

Shell in Brazil

Who We Are

Shell is a global group of energy and petrochemical companies employing 103000people and with operations in more than 70countries. We use advanced technologies and take an innovative approach as we seek to help the world build a sustainable energy future.

Shell is a customer-focused organisation serving more than1million commercial and industrial customers and around 33 millioncustomers daily at more than 47000Shell-branded retail service stations.

Our approach

Shells strategy is to deliver more value with less emissions as we work to become a net-zero emissions business by 2050.

As we navigate the energy transition through the next decade we will leverage our global footprint the trust in our brand and our innovation and technology capabilities to be the energy company that customers and countries choose to be their partner. We are positioning Shell to become the investment case and partner of choice through the energy transition.

Our values

At Shell we share a set of core values honesty integrity and respect for people which underpin all the work we do. The Shell General Business Principles Code of Conduct and Ethics and Compliance Manual help everyone at Shell act in line with these values and comply with relevant laws and regulations.

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