Marketing Operations Specialist

Boston, NH - USA

Monthly Salary: Not Disclosed

Posted on: 7 hours ago

Vacancies: 1 Vacancy

Job Summary

Marketing Operations Specialist

Remote (U.S.)

4M is growing and that means we need to grow our family of Team Members. Were looking for Team Members who are energetic and highly motivated and want to be part of a winning team. If you are a marketing operations expert with expertise in sales enablement and process optimization we should talk.

Job Description As the backbone of our marketing and sales alignment our Marketing Operations Specialist ensures that our sales team has everything they need to convert marketing qualified leads into customers. Our Marketing Operations Specaliast takes ownership of the marketing-to-sales handoff process to ensure we are maximizing lead conversion and providing seamless customer touchpoints across all 27 states.

This is an exciting opportunity to grow with a growing company and build the marketing operations infrastructure that supports our aggressive growth goals. Check out our culture video to learn more about us at: with internal marketing team and sales to ensure seamless lead handoff and follow-up processes

Develop and manage marketing automation workflows that support the sales cycle

Create sales enablement content including proposals pitch decks presentations and competitive battle cards

Optimize CRM integration and lead scoring to improve reporting and sales team efficiency

Design and implement touchpoint alignment between marketing campaigns and sales outreach

Manage marketing technology stack including Hubspot Salesforce and automation tools

Regional focus managing materials and strategies that address market-specific needs such as a competitive environment market anomalies hiring needs special events and more.

Ensure sales training materials and resources for new service launches and market expansion are available and part of the sales process

Support RFP response processes and proposal development workflows

Establish marketing operations processes for newly acquired companies and markets

Qualifications

Comfort working in a fully remote multistate environment.
2 years of marketing operations and sales enablement experience
Strong background in B2B marketing operations preferably in commercial services
Demonstrated proficiency in CRM systems (Salesforce) and marketing automation platforms (HubSpot)
Experience with lead scoring attribution modeling and conversion optimization
Understanding of complex B2B sales processes and multi-stakeholder decision-making
Bachelors degree in Marketing Business or related field
Excellent project management and process development skills
Strong analytical skills with experience in marketing and sales metrics
Ability to work closely with marketing and sales teams and understand their workflow needs
Experience supporting multi-location sales organizations preferred

Reports To: VP of Marketing

Required Experience:

Marketing Operations SpecialistRemote (U.S.)4M is growing and that means we need to grow our family of Team Members. Were looking for Team Members who are energetic and highly motivated and want to be part of a winning team. If you are a marketing operations expert with expertise in sales enablement...