Social Lead, Marketing
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Job Location:
Hawthorne, NV - USA
Monthly Salary:
Not Disclosed
Posted on:
6 days ago
Vacancies:
1 Vacancy
Department:
Job Summary
Were seeking an innovative Social Lead to join Rings Marketing this role youll drive Ring socials growth evolution and impact across TikTok Instagram YouTube and more while leading our social media team. Youll be responsible for developing and executing Rings social media strategy overseeing daily operations and implementing AI driven test-and-learn approaches to grow our brand presence across existing and new verticals.
Key job responsibilities
Own end-to-end social media strategy development and execution across all platforms (Instagram Facebook Twitter TikTok LinkedIn YouTube Reddit and new emerging platforms)
Lead and develop a team of social media managers and content producers
Drive experimental AI-powered content and brand-forward creative initiatives including AI content personalization for social audiences and platforms
Establish and manage testing frameworks using AI-driven experimentation to iterate best practices and increase efficiency across social channels
Lead AI powered social listening and audience insight generation including social media crisis response and reputation management
Own social media budget planning forecasting and optimization
Oversee daily operations including reviews and approvals for quick turn content management and performance reporting responsible for sharing insights with cross-functional teams.
Evolve social operations and build efficiencies with AI in collaboration with SC PR GTM and cross-functional stakeholders
Maintain governance and access controls aligning with Amazon security protocols
Manage 3P vendor relationships and tool optimization
A day in the life
What Youll Own:
Social media strategy and AI experimental initiatives
Team leadership and operational excellence
Social media governance and vendor relationships
Testing frameworks and best practices development
AI integration and efficiency optimization
Cross-functional relationships and partnerships
Crisis communications and reputation management
Content strategy and performance analytics
Cross-functional social deliverable requests
- 5 years of driving compelling creative strategy and execution at an agency or in-house creative team experience
- 3 years of team management experience
- Experience leading cross-functional teams to establish strong partnerships with demonstrable results
- Bachelors degree in marketing communications or equivalent
- Demonstrated ability to use AI powered data and analytics to drive strategy and optimization
- Experience developing cross-functional relationships with product consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
- Experience leading creative development of innovative creative from concept to delivery
- Experience managing creative (internal team of designers copywriters external agencies and freelancers)
- Experience presenting creative concepts effectively to senior executives
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
Key job responsibilities
Own end-to-end social media strategy development and execution across all platforms (Instagram Facebook Twitter TikTok LinkedIn YouTube Reddit and new emerging platforms)
Lead and develop a team of social media managers and content producers
Drive experimental AI-powered content and brand-forward creative initiatives including AI content personalization for social audiences and platforms
Establish and manage testing frameworks using AI-driven experimentation to iterate best practices and increase efficiency across social channels
Lead AI powered social listening and audience insight generation including social media crisis response and reputation management
Own social media budget planning forecasting and optimization
Oversee daily operations including reviews and approvals for quick turn content management and performance reporting responsible for sharing insights with cross-functional teams.
Evolve social operations and build efficiencies with AI in collaboration with SC PR GTM and cross-functional stakeholders
Maintain governance and access controls aligning with Amazon security protocols
Manage 3P vendor relationships and tool optimization
A day in the life
What Youll Own:
Social media strategy and AI experimental initiatives
Team leadership and operational excellence
Social media governance and vendor relationships
Testing frameworks and best practices development
AI integration and efficiency optimization
Cross-functional relationships and partnerships
Crisis communications and reputation management
Content strategy and performance analytics
Cross-functional social deliverable requests
- 5 years of driving compelling creative strategy and execution at an agency or in-house creative team experience
- 3 years of team management experience
- Experience leading cross-functional teams to establish strong partnerships with demonstrable results
- Bachelors degree in marketing communications or equivalent
- Demonstrated ability to use AI powered data and analytics to drive strategy and optimization
- Experience developing cross-functional relationships with product consumer research and marketing teams to develop strategy and consumer insights that drive compelling creative executions
- Experience leading creative development of innovative creative from concept to delivery
- Experience managing creative (internal team of designers copywriters external agencies and freelancers)
- Experience presenting creative concepts effectively to senior executives
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status disability or other legally protected status.
Los Angeles County applicants: Job duties for this position include: work safely and cooperatively with other employees supervisors and staff; adhere to standards of excellence despite stressful conditions; communicate effectively and respectfully with employees supervisors and staff to ensure exceptional customer service; and follow all federal state and local laws and Company policies. Criminal history may have a direct adverse and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above as well as the abilities to adhere to company policies exercise sound judgment effectively manage stress and work safely and respectfully with others exhibit trustworthiness and professionalism and safeguard business operations and the Companys reputation. Pursuant to the Los Angeles County Fair Chance Ordinance we will consider for employment qualified applicants with arrest and conviction records.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process including support for the interview or onboarding process please visit for more information. If the country/region youre applying in isnt listed please contact your Recruiting Partner.
The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience qualifications and location. Amazon also offers comprehensive benefits including health insurance (medical dental vision prescription Basic Life & AD&D insurance and option for Supplemental life plans EAP Mental Health Support Medical Advice Line Flexible Spending Accounts Adoption and Surrogacy Reimbursement coverage) 401(k) matching paid time off and parental leave. Learn more about our benefits at CA Hawthorne - 141000.00 - 190700.00 USD annually
Key Skills
- Motivational Interviewing
- Acute Care
- Crisis Intervention
- Behavioral Health
- Intake Experience
- Hospice Care
- Case Management
- Home Care
- Child Welfare
- Experience with Children
- Social Work
- Addiction Counseling
About Company
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