Head of Brands and Relationships

Head of Brands & Relationships (Group-Level)

ROLE PURPOSE

The Head of Brands & Relationships is the steward of how the Group is seen trusted and related to by the world.

This role exists to protect grow and align the Groups brands and relationships across its multiple expressionseducation health play and systems reformwhile remaining anchored to a single shared mission: a better life for children and a nation that treasures the seeds of its human capital.

The role is strategic advisory and custodial in nature. It ensures that as the Group grows in scale influence and complexity it does so with coherence integrity and relational depth.

POSITION IN THE GROUP

• Reports to: Founder / Group Leadership
  

• Works closely with: Heads of Programs Head of People & Talent Head of Business Support & Development
  

• Oversees: Brand and relationships personnel embedded within each organization
  

CORE MANDATE

The Head of Brands & Relationships is accountable for:

1. Brand Stewardship ensuring clarity consistency and strength across all Group brands
   

1. Relational Capital cultivating trust-based relationships with key external stakeholders
   

1. Reputation & Narrative Leadership protecting institutional credibility and shaping public understanding of the Groups work
   

KEY RESPONSIBILITIES

1. Group Brand Stewardship (Visibility Value & Coherence)
   

• Serve as custodian of the Groups brand architecture
  

• Ensure all brands express a shared mission while retaining distinct identities
  

• Maintain brand principles tone of voice and narrative positioning
  

• Guard against brand dilution as the Group scales
  

1. Reputation Trust & Public Positioning
   

• Steward the Groups reputation across all external touchpoints
  

• Anticipate and manage reputational risks
  

• Advise leadership on public statements and sensitive communications
  

1. Relationship Stewardship
   

• Cultivate long-term trust-based relationships with stakeholders
  

• Establish principles guiding partnerships and public affiliations
  

1. Strategic Communications & Narrative Leadership
   

• Set strategic direction for Group communications
  

• Champion ethical storytelling and crisis preparedness
  

1. Leadership of Brand & Communications Personnel
   

• Provide oversight and shared standards across teams
  

• Build capacity and prevent silos
  

1. Advisory Role to Leadership
   

• Advise on external perception alliances and risks
  

• Offer judgment on opportunities to pursue or decline