Brand Marketing Executive

Coventry - UK

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Job Description

Brand Marketing Executive

Location:Coventry (Office-based)

Reports to:Marketing Controller

Department:Marketing

COMPANY:

A global FMCG food manufacturer specialising in bakery and convenience products supplying both branded and private-label ranges across major retailers and foodservice operators throughout the UK & Ireland. With large-scale manufacturing capabilities and strong category expertise the company focuses on innovation operational excellence and long-term customer partnerships to drive sustainable growth. It operates within a fast-paced commercially driven environment and plays a leading role within its category.

OPPORTUNITY:

A hands-on marketing role responsible for executing brand and shopper marketing plans to drive growth across the UK & Ireland. The position supports brand development innovation launches customer activation and budget management within a fast-paced FMCG environment. This role is fundamental to supporting the execution of annual brand plans influencing consumer marketing and trade marketing budgets and contributing to sustainable and profitable category growth.

RESPONSIBILITIES:

Shopper Marketing (30% of role)

Deliver customer-specific marketing activity in partnership with sales teams
Collaborate with retail media partners and agencies to execute campaigns and creative assets

Budget Management (30%)

Track and manage the marketing budget (1.85m total)
Raise purchase orders reconcile spend with finance and manage supplier invoicing

Packaging & Brand Assets (15%)

Manage packaging design and artwork approvals
Coordinate with design repro and print suppliers
Ensure new products are live across retailer and brand platforms

Social Media (15%)

Oversee always-on social media activity
Manage agency relationships approve content and optimise performance
Contribute ideas to strengthen brand presence and engagement

Marketing & Sales Support (10%)

Support product launches and innovation projects
Coordinate sampling events branded merchandise and administrative tasks
Work cross-functionally with Sales Finance Procurement Packaging Technical and Operations teams

ABOUT YOU:

1 year employment/internship/apprenticeship experience ideally in FMCG brand or shopper marketing
Strong project management and organisational skills
Confident solutions-focused & resilient
Strong communication skills including work with agencies and multiple stakeholders
Commercially aware proactive and detail-oriented
Proficient in MS Office/administration tech

OFFER:

Up to 32k base DOE learning growth & development opportunities
Join a growing & large FMCG company leading in their category globally
Cycle-to-work & Tech scheme

Job DescriptionBrand Marketing ExecutiveLocation:Coventry (Office-based)Reports to:Marketing ControllerDepartment:MarketingCOMPANY:A global FMCG food manufacturer specialising in bakery and convenience products supplying both branded and private-label ranges across major retailers and foodservice op...