Digital Marketing Communications Specialist (Marketing Automation)

Bendigo Bank

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profile Job Location:

Sydney - Australia

profile Monthly Salary: Not Disclosed
Posted on: 7 days ago
Vacancies: 1 Vacancy
The job posting is outdated and position may be filled

Job Summary

Within our Brand Marketing and Communications division sit our Digital Marketing team. The Digital Marketing Team deliver market leading digital campaigns and communications to drive significant customer growth revenue and enhance experiences online. We currently have an exciting opportunity for a full-time Digital Marketing Communications Specialist with a marketing automation and customer journey delivery focus to join us permanently.

Youll be instrumental in creating empowering user journeys ensuring our key messages reach customers at the right time and through the right channels. Youll dive deep into our data scoping and refining data sources to define target audiences and partner with key business stakeholders to deliver impactful campaigns for a variety of our products such as home loans and credit cards.

This is a fantastic time to join us as we are innovating in the MarTech space and are on the cusp of a significant update to our technology stack. You will have the chance to be a part of this exciting transformation. Our division is also embracing agile ways of working so your experience in this environment will be highly valued. Its a fantastic time to join as we evolve our practices and continue to drive performance and youll gain broader exposure to a squad of marketing specialists.

To be successful in this role you will be an experienced marketing professional with a knack for understanding and delivering complex customer journeys. You will have:

  • Demonstrated hands-on experience with Salesforce Marketing Cloud and Salesforce Data Cloud (or similar).
  • Strong knowledge of SQL querying language and experience with deep data sets.
  • Proven ability in defining unique target audiences through analysis and refinement of large volumes of data alongside key business stakeholders.
  • Excellent stakeholder engagement and problem-solving skills.
  • Experience in assessing content as fit for digital channels and executing campaigns across multiple channels.
  • Experience in working for larger complex organisations from within a regulated industry (preferred but not essential).
  • Knowledge of Unica or Acoustic (preferred but not essential).

Youll be joining a highly supportive and collaborative team that is part of a broader squad of marketing specialists. We pride ourselves on our people-first focus and enjoy a bit of banter while we work. We are passionate about what we do and are committed to helping each other succeed.

This role can be based in Adelaide Bendigo Melbourne or Sydney locations. We offer flexible work options that put our people first working in a hybrid model with a minimum local Head Office attendance requirement determined by your Leader to find a rhythm that works best for you and your team. We believe that coming into the office some of the time is the best way to learn stay connected and collaborate effectively especially for key activities like team days 1:1s and town halls.

For more information check out the Position Description:

Position Description - Digital Marketing Communications

Please note all internal candidates are required to notify their immediate leader when applying for a new career opportunity and you will be asked to acknowledge you have done so upon submission of your application.

Please contact theSenior Talent Acquisition Advisor for a confidential discussion if you would like to discuss the position further.

Cat Johnson

For more information check out the Application Process for Internal Candidates.

Please note shortlisting and interviews may take place prior to the advertised close date so dont delay: apply now!


Required Experience:

IC

Within our Brand Marketing and Communications division sit our Digital Marketing team. The Digital Marketing Team deliver market leading digital campaigns and communications to drive significant customer growth revenue and enhance experiences online. We currently have an exciting opportunity for a f...
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Key Skills

  • Internal Control
  • Accounting And Auditing
  • Accounts Handling
  • General Services
  • Elevator
  • Brand

About Company

Relevant. Valued. Connected. At Bendigo and Adelaide Bank we're aiming to be Australia's bank of choice.

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