Job Summary
Manage the implementation of marketing plans develop annual budgets evaluate market trends manage product communication/promotion activation and reporting to achieve business objectives for assignated therapeutic pharma products.
General Responsibilities
- Manage departmental operating budgets and costs according to annual allocation to ensure efficient usage of resources where applicable
- Develop manage and evaluate implementation of marketing plans for products and services to achieve business objectives and marketing strategies
- Establish annual marketing budget to align to clients needs and marketing plans. Monitor marketing expenditures and highlight budget-to-actual variances
- Monitor analyze and evaluate market trends consumer behavior competitor activities etc. to identify market opportunities. Adjust marketing plans to meet changing markets and competitive conditions
- Manage promotion activation and allocate resources to ensure effective execution of advertising and promotion activities
- Manage product communication activities launches exhibitions media relations activities etc. to drive awareness of products/services
- Prepare marketing reports/updates/analysis for management presentation and decision-making
- Contribute to business planning with internal/external stakeholders (e.g. sales) in budgeting marketing plans development etc. to align to business priorities. Advise stakeholders on market sentiments
- Manage ongoing relationships with external vendors and agencies (e.g. event organizers advertising agencies etc.) to ensure smooth execution of marketing activities
Functional Skills and Knowledge
- Demonstrate sound knowledge and understanding of the ethical pharma business and industry
- Demonstrate sound knowledge in the companys products/services and application of marketing principles/practices
- Demonstrate advanced research and analytical skills in certain therapeutic focus either oncology respiratory neurology or womens and mens health
- Demonstrate proficiencies in office productivity tools (e.g. Excel Word and PowerPoint)
- Demonstrate fluency in English (both written and spoken)
Education
- Degree or professional qualification in Science Pharmacutical Marketing/Economics/Business Administration or a related discipline
- Masters in Marketing/Economics/Business Administration will be an added advantage
Required Experience:
IC
Job Summary Manage the implementation of marketing plans develop annual budgets evaluate market trends manage product communication/promotion activation and reporting to achieve business objectives for assignated therapeutic pharma products.General Responsibilities Manage departmental operating budg...
Job Summary
Manage the implementation of marketing plans develop annual budgets evaluate market trends manage product communication/promotion activation and reporting to achieve business objectives for assignated therapeutic pharma products.
General Responsibilities
- Manage departmental operating budgets and costs according to annual allocation to ensure efficient usage of resources where applicable
- Develop manage and evaluate implementation of marketing plans for products and services to achieve business objectives and marketing strategies
- Establish annual marketing budget to align to clients needs and marketing plans. Monitor marketing expenditures and highlight budget-to-actual variances
- Monitor analyze and evaluate market trends consumer behavior competitor activities etc. to identify market opportunities. Adjust marketing plans to meet changing markets and competitive conditions
- Manage promotion activation and allocate resources to ensure effective execution of advertising and promotion activities
- Manage product communication activities launches exhibitions media relations activities etc. to drive awareness of products/services
- Prepare marketing reports/updates/analysis for management presentation and decision-making
- Contribute to business planning with internal/external stakeholders (e.g. sales) in budgeting marketing plans development etc. to align to business priorities. Advise stakeholders on market sentiments
- Manage ongoing relationships with external vendors and agencies (e.g. event organizers advertising agencies etc.) to ensure smooth execution of marketing activities
Functional Skills and Knowledge
- Demonstrate sound knowledge and understanding of the ethical pharma business and industry
- Demonstrate sound knowledge in the companys products/services and application of marketing principles/practices
- Demonstrate advanced research and analytical skills in certain therapeutic focus either oncology respiratory neurology or womens and mens health
- Demonstrate proficiencies in office productivity tools (e.g. Excel Word and PowerPoint)
- Demonstrate fluency in English (both written and spoken)
Education
- Degree or professional qualification in Science Pharmacutical Marketing/Economics/Business Administration or a related discipline
- Masters in Marketing/Economics/Business Administration will be an added advantage
Required Experience:
IC
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