Client Development Director

About WPP

WPP is a Creative Transformation Company a world leader in marketing services. We deliver transformational results for clients by providing a modern integrated offering tailored to the breadth of clients marketing needs.

WPP is home to more than 100000 people committed to doing extraordinary work for our clients. No other company matches the depth of our technology data and AI capabilities.

We have enduring relations with the leading global brands and organisations helping them to innovate and transform. Our scale makes us the No.1 partner to the five largest media platforms unlocking best-in-class capabilities exclusive partnerships and co-development initiatives to build the future of media together

Our modern integrated offer to clients spans every discipline of modern marketing through our global integrated media and creative agencies public relations forms and specialist comms companies.

About WPP Media

WPP Media is the worlds leading media investment company responsible for more than $63B in annual media investment through our brands Mindshare Wavemaker and EssenceMediacom. Our agencies are the front line to a new era of media strategy and innovation.

WPP Medias portfolio includes client services activations services media investment data science and technology development. By leveraging all the benefits of scale the company innovates differentiates and generates sustained value for our clients wherever they do business.

We are driven by our vision of Limitless Opportunity. This means limitless experiences for our people better outcomes for our clients better relationships with our partners and ultimately delivering better for the planet.

As market leaders we work closely with our clients to develop a healthy accountable responsible and diverse ecosystem that enables data driven marketing at scale and is mutually beneficial for all partners and the communities at large that we influence.

Client Development Director

YOUR ROLE IN A NUTSHELL:

The role of Client Development Director is to spearhead the creation of significant opportunities across all WPP Media clients. With a focus on both Proprietary business and the agency group. You will be a trusted advisor that can find opportunities to add value to their media ecosystem and be able to quickly and effectively push those into the activation teams. This role includes taking accountability for commercial delivery and proactively addressing any areas of underperformance.

3 best things about the job:

1. Be an opinion leader of this advanced technical and data-led business in Australia for your specific agency group.
2. Access to work with the top brands of the world creating measurable and accountable solutions for them on the go.
3. A fun environment that combines the best of being entrepreneurial whilst at the same time being part of the largest media solutions team in AUS.

In this role you will focus on:

• Support the full agency solution function
• Support and lead the cross-channel agency team
• Fully understand and be able to communicate the WMS products and solutions.
• Build relationships with the key clients and market contacts for your agency.
• Build strategic proposals/solutions for clients based on campaign objective(s).
• Drive manage and optimise cross-channel campaigns ensuring seamless coordination across ATV digital social DOOH programmatic and other media touchpoints.
• Fully understand the functionality of each unit within WMS and establish ways of working together in an omni-solution sense.
• Support the Head of XXXXXX.
• Work with all clients on multi-market multi-channel solutions.
• Present existing and new capabilities to existing/new clients.
• Identify new opportunities via product offerings to grow incremental revenue with clients.
• Help with recrafting product solution and marketing to meet market requirements with the product team.
• Roll-out training programs for your agency.
• Help enable all markets to deliver revenue of focused clients.
• Work closely with key stakeholders to assess market demand and establish current and future growth potential.
• Build marketing and sales engagement strategies for your agency.
• Consult and provide proactive content and cross-channel solutions to agency clients/direct clients.
• Influence and drive adoption via workshops training brainstorm and pitch sessions with agency teams.
• Work closely with Operations and Supply teams locally to ensure smooth roll-out of campaigns.

What youll bring:

• Experience in delivering against revenue targets or measurable deliverables.
• Experience in maintaining client relationships and overcoming issues and objections to achieve core business objectives.
• Experience in managing key clients and maintain long term external client relationships.
• Experience of multiple industry categories and what drives their online advertising success
  Strong understanding of content and influencer marketing.

Minimum qualifications:

• 5 years experience in digital marketing
• Understanding of agency processes and structures especially partnership and content teams
• Excellent presentation skills
• Excellent numerical skills with the ability to quickly analyse commercial constructs and opportunities.
• You must be comfortable in working autonomously and you will be responsible for delivering pre-defined and agreed goals presenting progress periodically to management teams.
• Being able to problem solve is a must and having the ability to think creatively to successfully achieve goals will be key for the successful candidate.

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