Staff Content Strategist and Campaign Manager
Mexico City - Mexico
Job Summary
We are:
Wizeline a global AI-native technology solutions provider develops cutting-edgeAI-powereddigital products and platforms. We partner with clients to leverage data and AI accelerating market entry and driving business transformation. As a global community of innovators we foster a culture ofgrowth collaborationandimpact.
With the right people and the right ideas theres no limit to what we can achieve
Are you a fit
Are you a strategic storyteller who thrives at the intersection of business goals audience insight and campaign execution
Were looking for aLead Content Strategist & Campaign Managerto turn iCanRetires growth priorities and roadmap into high-performing compliant cross-channel campaigns that drive measurable impact.
This is not a content operations role. This is a strategic leadership position at the center of the campaign pod owning campaign integrity from concept to optimization.
- This opportunity is hybrid in Guadalajara or Mexico City
Sounds awesome right Now lets make sure youre a good fit for the role:
Key Responsibilities
Strategy & Campaign Planning
- Translate business goals and product roadmap into compelling campaign strategies and editorial narratives.
- Turn audience insights and segmentation into clear messaging frameworks and content plans.
- Define campaign KPIs channel mix cadence and success criteria.
- Maintain a forward-looking campaign and editorial roadmap aligned to growth priorities.
Campaign Orchestration & Leadership
- Act as the central point of coordination across writers designers copy editors and delivery.
- Lead campaign kickoffs creative alignment sessions and weekly pod standups.
- Ensure briefs are complete strategic and execution-ready.
- Manage sequencing dependencies and cross-channel alignment.
Content Governance & Integrity
- Own narrative consistency editorial quality and messaging integrity.
- Ensure legal and compliance alignment across all content.
- Maintain accuracy of data claims and disclosures.
- Lead remediation when business data or compliance updates impact live content.
Stakeholder & Vendor Management
- Serve as the primary campaign contact for business owners and investment professionals.
- Partner closely with Marketing Product Audience and Distribution teams.
- Manage relationships with external agencies and creative vendors.
- Align with Design Resource Studio leadership on capacity and creative direction.
Performance & Optimization
- Own campaign performance tracking against defined KPIs.
- Partner with Analytics to interpret results and generate insights.
- Drive optimization loops and continuous improvement.
- Deliver clear executive-ready reporting.
Platforms & Workflow Ownership
- Own Creative Workbench and Percolate workflows within the pod.
- Ensure metadata approvals publishing standards and governance are followed.
- Champion continuous workflow improvement.
What we offer:
- A High-Impact Environment
- Commitment to Professional Development
- Flexible and Collaborative Culture
- Global Opportunities
- Vibrant Community
- Total Rewards
*Specific benefits are determined by the employment type and location.
Find out more about our culturehere.
Required Experience:
Manager
Key Skills
About Company
Wizeline is a global technology services company founded in Mexico, now partnering with clients worldwide to accelerate their digital agendas. We combine a boutique approach with enterprise-scale delivery to modernize infrastructure, engineer data-driven solutions, and integrate cutti ... View more