Salesforce Marketing Cloud
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Job Location:
Monthly Salary:
Posted on:
5 hours ago
Vacancies:
1 Vacancy
Job Summary
We are seeking a hands-on Salesforce Marketing Cloud Developer / Junior Architect to join our team. The ideal candidate will have strong practical experience implementing customizing and optimizing solutions using Salesforce Marketing Cloud as well as awareness of new and upcoming features in the Salesforce ecosystem such as Agentforce Agentforce Marketing Data Cloud and related roadmap initiatives.
Develop configure and support solutions leveraging Salesforce Marketing Cloud (Specifically Journey Builder)
Work closely with stakeholders to understand marketing requirements and translate them into technical solutions
Implement and scale our International Commercial Omni Channel Marketing solution
Implement and maintain complex multi-channel campaigns customer journeys and audience segmentation
Integrate Salesforce Marketing Cloud with other platforms and products like Mulesoft Data Lake (Palantir Foundry) Veeva CRM.
Participate in architectural decisions for marketing automation and data flows
Design build and optimize Journey designs Custom API integrations etc.
Stay updated on the Salesforce roadmap with particular attention to Marketing Cloud Agentforce Data Cloud and emerging features
Troubleshoot issues and ensure optimal performance and security of our Marketing cloud solutions
Document technical solutions and provide training/support for marketing teams
Qualifications
Bachelor degree with 8 years of relevant experience masters degree with 6 years or PhD.
6 years of hands-on experience with Salesforce Marketing Cloud
Solid understanding of Journey Builder Marketing Cloud APIs
Knowledge of broader CRM ecosystem (Veeva CRM Service Cloud Mulesoft)
Knowledge of new developments and upcoming features in Salesforce particularly those related to Data Cloud and Agentforce
Experience with marketing automation best practices
Ability to design and architect solutions for integrations data flows and scalable campaigns
Excellent problem-solving communication and collaboration skills
Preferred:
Salesforce Marketing Cloud certification(s)
Experience with customer data platforms or cloud data architecture
Exposure to AI-driven features and roadmap components within Salesforce products
Key Skills
- Digital Marketing
- B2B Sales
- Marketing
- Pardot
- Marketing Automation
- Customer Segmentation
- HubSpot
- Multichannel Marketing
- Market Research
- Affiliate Marketing
- Social Media Management
- Lead Generation
About Company
At Virtusa, we are builders, makers, and doers. Digital engineering is in our DNA. It’s at the heart of everything we do.
