Digital Marketing Executive – B2B Technology

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profile Job Location:

Karachi - Pakistan

profile Monthly Salary: Not Disclosed
Posted on: 7 hours ago
Vacancies: 1 Vacancy

Job Summary

Requirements:

  • 24 years of experience in digital marketing preferably in B2B SaaS or technology products
  • Strong understanding of B2B marketing funnels and long sales cycles
  • Hands-on experience with Google Ads and LinkedIn Ads
  • Experience with SEO content marketing and email automation tools
  • Familiarity with CRM systems and lead management processes
  • Strong analytical skills with the ability to interpret data and drive improvements
  • Strong written communication and copywriting skills
  • Comfortable working in a fast-paced product-driven environment
  • Experience marketing enterprise software ERP construction tech or SaaS platforms
  • Familiarity with tools such as HubSpot Zoho Salesforce Webflow or WordPress
  • Basic understanding of UX CRO or product analytics
  • Experience collaborating with sales teams on ABM or outbound initiatives
  • Strong ownership mindset with a focus on measurable growth outcomes
  • Data-driven decision-making approach
  • Ability to align marketing execution with business and sales objectives
  • Structured communication and disciplined execution
  • Adaptability in a high-growth product-focused environment

Responsibilities:

  • Plan and execute digital campaigns across Google Ads LinkedIn Meta Email and SEO
  • Manage demand generation initiatives aligned with sales targets
  • Conduct A/B testing on creatives and messaging
  • Collaborate with Product and Sales teams on content and positioning
  • Track and nurture leads across the funnel from MQL to SQL
  • Monitor campaign performance and provide structured reporting
  • Optimize campaigns based on CAC CPL CTR and conversion metrics
  • Support SEO initiatives including keyword research and on-page optimization
Requirements: 24 years of experience in digital marketing preferably in B2B SaaS or technology productsStrong understanding of B2B marketing funnels and long sales cyclesHands-on experience with Google Ads and LinkedIn AdsExperience with SEO content marketing and email automation toolsFamiliarity wi...
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