Marketing Manager

Were looking for a highly versatile  Marketing Manager to own and execute cross-channel marketing initiatives across our portfolio brands including and Mainstreet (Bench).  This role sits at the intersection of strategy and execution and is ideal for someone who thrives in fast-moving environments understands both B2B and SMB/consumer funnels and enjoys building programs that drive measurable growth.

Youll partner cross-functionally with Sales Product Partnerships and Leadership to develop campaigns that generate pipeline improve conversion and strengthen brand presence.
 

What Youll Do

• Own end-to-end marketing campaigns across digital lifecycle content partnerships and events

• Build and execute integrated go-to-market strategies for product launches and growth initiatives

• Drive lead generation and pipeline growth for B2B segments while supporting SMB and self-serve acquisition channels

• Analyze performance metrics and optimize campaigns for CAC conversion rate and ROI

• Manage vendors agencies and freelancers as needed

• Collaborate with Sales to align messaging enablement materials and funnel performance

Qualifications :

• 5 years of marketing experience in SaaS fintech marketplace or tech-enabled services

• Proven experience supporting both sales-led B2B funnels and self-serve or SMB growth motions

• Strong analytical mindset; comfortable using data to drive decisions

• Hands-on execution skills (this is not a purely strategic role)

• Experience running campaigns across multiple channels (paid email content partnerships events)

• Ability to operate in ambiguity and move quickly in a startup or high-growth environment

• Excellent communication and cross-functional collaboration skills

Nice to Have

• Experience marketing financial HR payroll accounting or SMB-focused products

• Familiarity with tools like HubSpot Salesforce Google Analytics marketing automation platforms

• Background working in multi-brand or multi-product environments

Additional Information :

Our Core Values

At the heart of everything we do are two values that guide how we work and grow together:

Candor We believe in open honest and respectful communication. Candor helps us solve problems faster build stronger relationships and keep our focus on what truly matters. We encourage every team member to speak up share ideas and challenge assumptions.

Impact We measure success not by effort alone but by the results we create. Whether its streamlining accounting processes producing accurate financial insights or enabling better decisions we prioritize work that drives meaningful outcomes for our company our customers and our team.

Remote Work :

Yes

Employment Type :

Full-time