At Timberland were a force of nature. Were a team that steps outside works hard together and moves the world forward. The brand is widely recognized as the arbiter of boot culture. With a rich heritage of craftsmanship and an eye toward the future Timberland has a decades-long commitment to make products responsibly protect the outdoors and build community.
So before we get to the job details take a minute to learn a little more about us our values and our culture. If you can see yourself working side-by-side with an team of fun adventure-loving people Timberland just may be the place for you.
To learn more about our values and our culture visit Timberland Careers or .
Manager AMER Wholesale Marketing Canada & Lifestyle Outdoor (Timberland)
What will you do
A day in the life of a Wholesale Marketing Manager Canada & Lifestyle Outdoor Accounts at Timberland looks a little like this.
As the Wholesale Marketing Manager Canada & Lifestyle Outdoor Accounts you will be responsible for developing and executing strategic marketing initiatives that drive brand awareness consumer engagement and sales growth across Timberland footwear and apparel categories. Lets break down that day-in-the-life a bit more.
Develop seasonal wholesale marketing plans aligned with brand objectives and Lifestyle Outdoor & Canadian market trends.
Adapt global marketing strategies for regional relevance and account-specific needs.
Lead go-to-market planning for seasonal launches and campaigns.
Build strong relationships with key wholesale accounts and distributors.
Plan and execute co-op marketing initiatives to maximize brand visibility and sell-through.
Serve as the primary marketing liaison for Lifestyle Outdoor & Canadian wholesale partners.
Manage portion of US wholesale marketing and Canadian marketing budgets and ensure efficient allocation of resources.
Track campaign performance and measure ROI to optimize future investments.
Oversee in-store marketing programs including POP materials shop-in-shops visual merchandising and retail events.
Support digital marketing initiatives for wholesale partners to enhance omnichannel presence.
Ensure marketing assets meet brand standards and are localized for Lifestyle Oudoor & Canadian consumers.
Collaborate with brand creative teams and agencies to oversee project timelines and deliver high-quality deliverables
Monitor Lifestyle Outdoor & Canadian retail trends and consumer behavior to inform marketing strategies.
Analyze sell-through data and campaign impact to refine future plans.
Partner with internal teams (sales product global marketing) to ensure alignment and timely execution.
What do you need to succeed
We all have unique skills that we bring to work and celebrate every day. For this role there are foundation skills youll need to succeed and excel. Additionally while formal education in a related field is great to have we are most interested in your 5 years of experience and professional achievements.
The foundation skills you will need in this position are:
Bachelors degree in Marketing Business or related field.
5 years of experience in wholesale or retail marketing preferably in the footwear/apparel industry.
Strong attention to detail and understanding of the Canadian retail landscape and Outdoor Lifestyle consumer trends.
Proven ability to collaborate with internal sales merchandising brand and creative partners as well as manage budgets analyze data and deliver measurable results.
Exceptional collaborator and partner with wholesale stakeholders.
Excellent communication presentation and relationship-building skills.
Fluent in English proficient in French a plus
Now WE have a question for YOU.
Are you in
Hiring Range:
$92000.00 CAD - $115000.00 CAD annuallyBenefits at VF Corporation: You can review a general overview of each benefit program offered including this years medical plan rates on and by clicking Looking to Join VF Detailed information on your benefits will be provided during the hiring process.
Please note our hiring ranges are determined and built from market pay determining the specific compensation for this position we comply with all local state and federal laws.
At VF we value a diverse inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individuals race color sex gender identity gender expression religion age national origin or ancestry citizenship physical or mental disability medical condition family care status marital status domestic partner status sexual orientation genetic information military or veteran status or any other basis protected by federal state or local laws. If you require accommodations during the application process please contact us at . VF will provide reasonable accommodations for qualified individuals to the extent required by applicable law.
Pursuant to all applicable local Fair Chance Ordinance requirements including but not limited to the San Francisco Fair Chance Ordinance VF will consider for employment qualified applicants with arrest and conviction records.
Required Experience:
Manager
VF Corporation outfits consumers around the world with its diverse portfolio of iconic outdoor and activity-based lifestyle and workwear brands.