Product Marketing Manager

The Role

We are seeking an experienced Product Marketing Manager to take full ownership of positioning messaging go-to-market execution and sales enablement for our suite of private-markets data and information this highly cross-functional role you will work hand-in-hand with Product Management Data Sales and the broader Marketing team to develop clear compelling differentiated value propositions and launch programmes that drive awareness adoption and revenue growth.

This is a new role and a pivotal role for someone who loves translating complex market and product insights into powerful commercially effective narrativesand who thrives on elevating how our products show up in the market.

Key Responsibilities

Product Positioning & Messaging

• Develop differentiated positioning and messaging for each asset class product portfolio and segment rooted in customer insights market intelligence and competitive analysis.
• Ensure all product communications consistently articulate our value to investors fund managers and other private markets stakeholders.
• Build and evolve messaging frameworks proof points marketing assets and sales materials that scale globally.

Go-to-Market Strategy & Launch Planning

• Lead go-to-market planning for new product launches (four major launches planned in 2026) enhancements and feature releases.
• Partner closely with Product Management to deeply understand roadmaps user needs and commercial priorities.
• Translate product strategy into integrated marketing plans spanning content demand generation brand and sales enablement.

Sales Enablement & Materials Development

• Create world-class sales collateral including pitch decks one-pagers product overviews battlecards competitive briefs and objection-handling guidance.
• Develop scalable self-serve tools for prospects to find product information at their own pace covering the full range of buying decision team members tailored to their needs.
• Build and manage product collateral for internal sales renewals business development and customer success teams to support consistent high-quality outreach and prospecting.
• Train and empower commercial teams on product stories personas use cases and competitive differentiation.

Market & Competitive Insight

• Conduct ongoing analysis of the competitive landscape industry trends customer needs and buyer behaviours in private markets.
• Summarise insights into actionable recommendations for product marketing and sales teams.
• Maintain up-to-date competitive intelligence playbooks and market landscape materials.

Cross-Functional Collaboration

• Act as the connective tissue between Product Sales Marketing and Customer Successensuring alignment at every stage of the product lifecycle.
• Inform product roadmap decisions with customer feedback and market learnings.
• Champion the voice of the customer across the organization.
• Develop and manage effective product marketing success reporting against business KPIs. Analyse results and make recommendations to improve where needed.

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Skills & Experience

• 57 years of experience in product marketing B2B SaaS marketing or related roles in data analytics or information services (private markets or fintech preferred).
• Proven ability to craft compelling product narratives from complex technical or data-driven solutions and bring them to life for external audiences.
• Demonstrated success in creating sales enablement assets and executing go-to-market plans.
• Strong analytical skills with the ability to distil market data into sharp insights and recommendations.
• Excellent written and verbal communication skills; adept at storytelling for executive commercial and technical audiences.
• Highly collaborative mindset comfort working across global matrixed teams able to deliver at pace and motivate colleagues this role collaborates with.
• Familiarity with private markets investment workflows or financial data products is a plus.

• Strategic thinker with strong project management and stakeholder engagement skills.
• Bachelors degree in Marketing Communications Business or related field.

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