Automotive Internet Sales Manager- Ferman Buick GMC and Chrysler Jeep Dodge Ram of Wesley Chapel

Lutz, FL - USA

Monthly Salary: Not Disclosed

Posted on: 9 hours ago

Vacancies: 1 Vacancy

Job Summary

Ferman Automotive is seeking a driven tech-savvy and results-oriented Internet Sales Manager to lead and grow our digital sales operations. This role is responsible for managing all online sales leads overseeing the Business Development Center (BDC) processes maximizing conversion rates and ensuring an exceptional customer experience from first digital touchpoint to showroom visit and vehicle delivery.

The ideal candidate understands modern automotive retailing CRM systems digital marketing strategy and performance management within a fast-paced dealership environment.

Responsibilities:

Manage all incoming internet leads (OEM website third-party chat text and social media).
Ensure rapid response times and consistent follow-up to maximize conversions.
Drive lead-to-appointment appointment-to-show and show-to-sale performance.
Oversee daily BDC/Internet Sales team activity and accountability.
Train coach and develop Internet Sales Consultants and BDC representatives.
Monitor and enforce CRM usage data accuracy and process compliance.
Create and maintain email phone and text communication templates and scripts.
Track and report key performance metrics to dealership leadership.
Collaborate with marketing vendors to improve lead quality and ROI.
Manage online reputation and review response strategy.
Ensure a seamless transition from online inquiry to showroom experience.
Handle escalated customer concerns professionally and promptly.
Maintain high customer satisfaction and CSI performance.
Analyze digital advertising sources and adjust strategies as needed.
Support inventory merchandising accuracy across digital platforms.

Qualifications:

25 years of automotive sales BDC or Internet Sales management experience
Proven track record of high internet lead conversion and appointment-setting performance
Strong working knowledge of dealership CRM systems
Experience managing and coaching a sales team
Data-driven mindset with ability to analyze KPIs and performance metrics
Strong leadership communication and organizational skills
Proficiency in digital marketing platforms and third-party lead providers
Ability to enforce processes and maintain accountability
Excellent customer service and conflict-resolution skills
Familiarity with OEM programs and compliance standards
High level of professionalism and integrity
Valid drivers license and clean driving record.
Must be able to pass a pre-employment background screening and drug test.

What We Offer:

Competitive salary and bonus structure
Comprehensive benefits package including medical dental vision and 401(k)
Employee vehicle purchase and service discounts
Ongoing training and professional development
A team-focused performance-driven environment with strong leadership support

About Ferman

Established in 1895 Ferman soon became Tampas first retail automobile dealer. Today were one of the largest employers in the Tampa Bay area with locations throughout Hillsborough Pasco and Pinellas counties representing 12 brands of automobiles - BMW Buick Chevrolet Chrysler Dodge Ford GMC Jeep Mazda MINI RAM and Volvo.

Still a family owned & operated business we embrace a simple philosophy. Provide a Guest-centered automotive experience with a relentless focus on Service Selection and Value assuring 100% Guest Satisfaction. Its simple. But its what makes us different.

When you become part of Team Ferman youll join a company with a friendly family-like atmosphere significant opportunity for advancement with regard to income responsibility and a company with a history of strong ties to our local community and charitable partnerships. Make the decision to work with us and youll be part of a world-class automotive organization reflecting stability and the opportunity to work alongside some of the best in our industry.

Required Experience:

Manager

Ferman Automotive is seeking a driven tech-savvy and results-oriented Internet Sales Manager to lead and grow our digital sales operations. This role is responsible for managing all online sales leads overseeing the Business Development Center (BDC) processes maximizing conversion rates and ensuring...

The ideal candidate understands modern automotive retailing CRM systems digital marketing strategy and performance management within a fast-paced dealership environment.

Responsibilities:

Manage all incoming internet leads (OEM website third-party chat text and social media).
Ensure rapid response times and consistent follow-up to maximize conversions.
Drive lead-to-appointment appointment-to-show and show-to-sale performance.
Oversee daily BDC/Internet Sales team activity and accountability.
Train coach and develop Internet Sales Consultants and BDC representatives.
Monitor and enforce CRM usage data accuracy and process compliance.
Create and maintain email phone and text communication templates and scripts.
Track and report key performance metrics to dealership leadership.
Collaborate with marketing vendors to improve lead quality and ROI.
Manage online reputation and review response strategy.
Ensure a seamless transition from online inquiry to showroom experience.
Handle escalated customer concerns professionally and promptly.
Maintain high customer satisfaction and CSI performance.
Analyze digital advertising sources and adjust strategies as needed.
Support inventory merchandising accuracy across digital platforms.

Qualifications:

25 years of automotive sales BDC or Internet Sales management experience
Proven track record of high internet lead conversion and appointment-setting performance
Strong working knowledge of dealership CRM systems
Experience managing and coaching a sales team
Data-driven mindset with ability to analyze KPIs and performance metrics
Strong leadership communication and organizational skills
Proficiency in digital marketing platforms and third-party lead providers
Ability to enforce processes and maintain accountability
Excellent customer service and conflict-resolution skills
Familiarity with OEM programs and compliance standards
High level of professionalism and integrity
Valid drivers license and clean driving record.
Must be able to pass a pre-employment background screening and drug test.