Senior Field Marketing Specialist

Senior Field Marketing Specialist

Department: Marketing

Location: Houston Texas -Hybrid work environment (2-days in the office each week)

Travel: 30% as necessary

Reports to: Vice President Marketing

Direct Reports: This is a hands-on individual contributor role supported by internal stakeholders and external vendors.

Employment Classification: Full-time Salary Exempt

Range: $95000 $125000 base salary discretionary annual bonus program

About PCS

With thirty years of proven reliability PCS Software Inc. is the all-in-one Transportation Management System trusted by 1000 carriers and brokers as the leading provider of transportation management solutions. PCS is dedicated to empowering carriers brokers and shippers to streamline operations improve efficiency and maximize profitability. With a suite of advanced software tools PCS supports the entire freight lifecycle from planning and execution to compliance and analytics. With Cortex AI embedded PCS TMS turns data into decisions helping customers work smarter faster and more profitably every day.

The Opportunity

The Senior Field Marketing Specialist will build and scale PCS Softwares field marketing activities as a core revenue growth engine. This role sits at the intersection of Marketing and Sales turning in-person engagement into measurable pipeline acceleration across the freight and logistics ecosystem. This role allows sales to penetrate named target accounts influences active deals and expands long-term customer relationships. You will own the execution behind regional activations major industry conferences and the PCS Customer Summit ensuring every investment in the field delivers measurable business results.

Success Metrics

Measured quarterly and requires strong command of CRM campaign attribution opportunity influence and event-sourced pipeline reporting which include:

• Pipeline sourced
• Pipeline influenced
• Meeting-to-opportunity conversion
• Event ROI
• Account penetration metrics
• Customer expansion influence

Responsibilities

• Build and lead PCSs field marketing program as a core growth engine aligning regional execution with sales priorities ABM strategy and revenue targets.
• Manage the strategy and execution of PCSs event portfolio including major industry trade shows regional activations executive dinners customer roundtables and the PCS Customer Summit.
• Partner tightly with Sales and Marketing to drive pre-event outreach target account meeting strategy onsite execution and post-event follow-up that accelerates active opportunities.
• Develop high-impact regional engagement plays that strengthen relationships with mid-market fleets increase credibility in key markets and generate measurable pipeline contribution.
• Build and maintain relationships with trade associations industry communities and strategic partners expanding PCSs presence and influence across the freight and logistics ecosystem.
• Lead event activation and onsite experience design ensuring PCS shows up with a clear point of view strong customer storytelling and differentiated product positioning.
• Event contracting and procurement including managing event budgets sponsorship investments MSA/SOW review purchase order approval process and vendor relationships with discipline negotiation strength and clear ROI accountability.
• Responsible for all event logistics and vendor production (booth build shipping lead capture tools A/V signage contracts)
• Measure and report performance across field initiatives including engagement meeting volume pipeline influence and revenue attribution.
• Capture market and competitive insights from the field bringing customer feedback and industry signals back into Marketing Sales and Product strategy.

Why Join PCS

• Competitive salary and benefits package.
• Opportunity to make a significant impact on our customers success.
• Collaborative work environment with a focus on professional development.
• Be part of a growing company at the forefront of TMS technology.

At PCS Software you are a part of a team that is transforming how our customers operate and succeed. We are committed to investing in our marketing and sales teams and empowering our team with the tools training and support needed to make a real impact.

The PCS team is our most important competitive advantage. We are intentional about our culture of innovation and we welcome everyone to come ready to participate in contributing to this unique environment. We believe that the best products services and companies are built by strong teams that include a diversity of backgrounds perspectives ideas and experiences. We are committed to supporting and enabling growth and opportunities for every employee at every level.

PCS offers a comprehensive benefits package consisting of medical dental vision with options to elect disability and life insurance plans unlimited PTO hybrid work environment training and development opportunities and up to a 4% match on 401k contributions.

Work Authorization

No calls or agencies please. We will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E F-1 H-1 H-2 L B J or TN or who need sponsorship for work authorization now or in the future are not eligible for hire.

This job description provides many examples of the types of responsibilities required but is not intended to be a comprehensive list. The incumbent will complete other job responsibilities as needed which are not specifically described in this document.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to sex race color religion national origin age marital status political affiliation sexual orientation gender identity genetic information disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.

We thank all respondents for their interest. However only those selected for an interview will be contacted.

Third party agency submissions will not be accepted for this position.

Required Experience Core Competencies and Skills

• 7 years of B2B marketing experience with a proven record leading field marketing event marketing or regional demand generation programs tied directly to pipeline and revenue impact.
• Deep experience partnering with Sales and BDR teams aligning field activity to target account strategy meeting goals and deal acceleration.
• Strong ownership mindset and professional presence with the ability to represent PCS confidently with customers prospects partners and industry leaders.
• Expertise in building high-impact events from regional activations and trade association partnerships to major trade shows and customer conferences.
• Disciplined budget management and ROI accountability including sponsorship evaluation vendor negotiation and performance reporting.
• Ability to balance strategic planning with hands-on execution thriving in a fast-moving environment with multiple events and priorities.
• Experience in transportation logistics or freight technology is strongly preferred with an understanding of the mid-market fleet audience and the realities of the industry.
• Solid project management skills preferably experience using .
• CRM experience. (Salesforce or equivalent) ABM platform experience. Marketing automation experience. (HubSpot Marketo etc.) Attribution/reporting tools experience.
• Expert skills in MS Office Suite including Excel SharePoint and executive dashboards (Power BI related data).
• Early adopter to AI tools and willingness to think outside of the box to do more with less utilizing technology.
• Outstanding communication skills with the ability to confidently and easily present project plans outcomes and ROI to C-suite executives and team members.
• Willingness to travel up to 30% of the time to support PCSs presence at key trade shows customer events and regional engagements.
• Strategic thinking
• Cross-functional collaboration - Works closely with Sales leadership BDR/SDR Product Marketing Customer Marketing/CS and Partnerships
• Analytical mindset
• Executive communication
• Results orientation
• Adaptability in fast-growth environments

Education Requirements:Bachelors degree in marketing Business Communications or related field required. MBA preferred but not required.

Essential Physical Requirements:This position requires the ability to sit stand drive travel and walk for extended periods use a computer and telephone and occasionally lift to twenty-five pounds. Visual acuity manual dexterity and effective verbal communication are essential. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions.

Additional Details:

General Physical Activities Required:

• Sitting: Frequently required for computer work virtual meetings and travel.
• Standing and walking: Required during in-person meetings office movement or travel-related activities.
• Lifting and carrying: Occasionally required to manage materials luggage or equipment (typically up to 25 lbs.).
• Reaching and handling: Occasionally required for office tasks such as filing using office equipment or setting up presentations and marketing event spaces.

Travel-Related Requirements

• Mobility: Ability to travel independently by car plane or other means up to 30% of the time.
• Navigating unfamiliar environments: May include walking through airports hotels or client sites.

Office and Hybrid Work Conditions

• Visual acuity: Required for reading documents using a computer and virtual communication.
• Manual dexterity: Required for typing using a mouse and handling office tools.
• Speech and hearing: Required for phone and video communication with clients and team members.

Environmental Conditions

• Indoor office environment: Most work occurs in climate-controlled settings.
• Remote work environment: Must be able to work effectively from a home office setup.
• Occasional exposure to different environments: During travel you may encounter varied conditions (e.g. weather noise levels).