Lead Commercial Brands Ads (TheySheHe)

Glovo

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profile Job Location:

Barcelona - Spain

profile Monthly Salary: Not Disclosed
Posted on: 18 hours ago
Vacancies: 1 Vacancy

Job Summary

If youre here its because youre looking for anexciting ride.

A ride that will fuel up your ambitions to take on a new challenge and stretch yourself beyond your comfort zone.

Well deliver a non-vanilla culture built on talent where we work to amplify the impact on millions of people paving the way forward together.

Not your usual app. We are the fastest-growing multi-category app connecting millions of users with businesses and couriers offering on-demand services from more than 170000 local restaurants grocers and supermarkets and high street retail stores. We operate in more than 1500 cities across 23 countries.

Together we revolutionise the way people connect with their everyday needs from delivering essentials to connecting our ecosystem of users through innovative solutions powered by technology. For us every day is filled with purpose.

What makes our ride unique

Our culture and strong values.

Our career development philosophy.

Our commitment to being a force for good.

We have a vision: Building the largest marketplace in your city to give access to anything in minutes. And this is where your ride starts.

YOUR MISSION

As the Brands Ads Lead (IC3) - Global Media & Agencies you will be a pivotal senior individual contributor within the Global Brands Ads Headquarters team reporting directly to the Director of Brands Ads Global. This high-impact role is dedicated to unlocking and scaling new revenue streams by engaging the global media agency ecosystem and driving sophisticated advertising investments like programmatic media and non-endemic brand partnerships.

You will be the global subject matter expert defining the strategy playbooks and commercial tools necessary to grow our revenue from both:

  1. Non-Endemic Brands: Brands outside of our core CPG/Retail focus (e.g. Financial Institutions Telecommunications Automotive).
  2. Awareness & Programmatic Media: Advanced media investments from all brands focusing on high-value inventory like our post-order banners.

Your success will be critical in expanding our addressable market defining best-in-class agency collaboration models and securing strategic global partnerships with major financial institutions and payment providers.

THE JOURNEY

1. Global Media Strategy & Enablement (60%)

Agency Strategy: Lead the development and deployment of the global strategy and framework for collaborating with media agencies (e.g. holding companies independent agencies). This includes defining roles processes commercial structures and -Endemic Playbooks: Design and deliver comprehensive toolkits and playbooks to enable local teams to effectively prospect pitch and execute campaigns with non-endemic brands (e.g. financial services telcos) & Awareness Scaling: Define the commercial strategy and best practices for scaling high-value programmatic and awareness investments globally including key inventory like our post-order banner Performance: Establish global KPIs reporting standards and analytical frameworks focused on measuring the performance and ROI of non-endemic programmatic and high-funnel media Excellence: Provide necessary tools materials and training to our local teams to ensure consistency and efficiency in all media and agency-related commercial activities.

2. Strategic Partnerships & Direct Media Ownership (40%)

Financial & Payment Partnerships: Identify define and lead the commercial approach for closer collaboration with payment providers and financial institutions to create strategic regional or global partnerships making Glovo a relevant platform for their marketing and customer acquisition Agency Engagement: Engage directly with global or regional media agencies to unlock large multi-market media deals and support local teams on complex high-value pitches for non-endemic Intelligence: Act as the global expert on media industry trends programmatic platforms and competitive dynamics sharing actionable intelligence with the HQ and local Creation: Create and own best-in-class commercial materials including specialized agency pitch decks programmatic guides and non-endemic vertical analysis.

WHAT YOU WILL BRING TO THE RIDE

Qualifications & Experience

  • Minimum 5 years of professional experience in a strategic commercial or partnership role within the Digital Media ecosystem such as a leading media agency (planning/buying) a programmatic platform or a digital publisher/retail media network.
  • Deep expertise in programmatic advertising media planning/buying principles and the agency landscape is mandatory.
  • Proven experience in defining and scaling commercial strategies for advertising products or services across multiple international markets
  • .Demonstrated experience engaging with or working within the Financial Services/Payment Provider industry for strategic partnership development is a significant advantage
  • .Bachelors/Masters degree in Business Marketing or a related quantitative field.
  • Excellent written and spoken English is required; additional languages are a plus.

Skills & Competencies

  • Media Market Expert: Exceptional understanding of the global media landscape programmatic technology (DSPs SSPs) and brand safety/measurement standards.
  • Commercial Acumen: Ability to translate complex product capabilities into compelling commercial value propositions for agencies and non-endemic brands
  • .Strategic & Operational Balance: The capacity to build global scalable operational frameworks while simultaneously leading high-stakes direct commercial discussions.
  • Influence & Stakeholder Management: Proven track record of influencing large distributed commercial teams and building consensus across cross-functional internal partners (Product Legal Finance).
  • Executive Presentation Skills: Ability to craft and deliver precise high-impact commercial and strategic presentations to both agency executives and internal leadership.
  • Results-Oriented: A highly proactive and tenacious approach to unlocking complex high-value revenue streams.

Individuals representing diverse profiles and abilities encompassing various genders ethnicities and backgrounds are less likely to apply for this role if they do not possess solid experience in 100% of these areas. Even if it seems you dont meet our musts dont let it stop you we are all about finding the best talent out there! Skills can be learned and embracing diversity is invaluable.

We believe driven talent deserves:

  • An enticing equity plan that lets you own a piece of the action.
  • Top-notch private health insurance to keep you at your peak.
  • Monthly Glovo credit to satisfy your cravings!
  • Discounts on transportation food and even kindergarten expenses.
  • Discounted gym memberships to keep you energized.
  • Extra time off the freedom to work from home two days a week and the opportunity to work from anywhere for up to three weeks a year!
  • Enhanced parental leave and office-based nursery.
  • Online therapy and wellbeing benefits to ensure your mental well-being.

Here at Glovo we thrive on diversity we believe it enhances our teams products and culture. We know that the best ideas come from a mashup of brilliant diverse minds. This is why we are committed to providing equal opportunities to talent from all backgrounds - all genders racial/diverse backgrounds abilities ages sexual orientations and all other unique characteristics that make you YOU. We will encourage you to bring your authentic self to work fostering an inclusive environment where everyone feels heard.

Feel free to note your pronouns in your application (e.g. she/her/hers he/him/his they/them/theirs etc).

So ready to take the wheel and make this the ride of your life

Delve into our culture by taking a peek at our Instagram and check out our Linkedin and website!

If youre here its because youre looking for anexciting ride.A ride that will fuel up your ambitions to take on a new challenge and stretch yourself beyond your comfort zone.Well deliver a non-vanilla culture built on talent where we work to amplify the impact on millions of people paving the way for...
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Key Skills

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About Company

Glovo is the food delivery site that will get you anything you want to your doorstep. You order online, you'll have it!

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