Demo Coordinator

Role Overview

The Demo Coordinator is responsible for leading the demo team organizing and maintaining all demo equipment coordinating planning and reporting activities and ensuring an excellent experience for Agfa customers prospects partners and internal stakeholders.

A central part of the role is to create an outstanding customer journey ensuring every demo interaction reinforces Agfas value proposition professionalism and brand experience.

This role requires strong leadership organizational excellence technical affinity and the ability to manage both operational and administrative workflows.

The Demo Coordinator collaborates closely with Service Sales Marketing Logistics and HQ Support teams to operate a bestinclass demo center that drives commercial impact and supports strategic business goals.

Key Responsibilities

1. Demo Team Leadership & Operations

• Lead mentor and represent the demo team to ensure a highly engaged and highperforming group.
• Coordinate and oversee all demo team activities including customer demonstrations sample kit creation and mail orders internal training sessions and tradeshow/event support.
• Provide regular coaching feedback and development opportunities to team members.
• Ensure that every customer-facing interaction delivers an exceptional professional and memorable experience.
• Uphold brand guidelines messaging and visual standards in the demo center and at events.
• Align demo center activities with broader business goals across Service Marketing and Sales.

2. Demo Equipment Management

• Oversee maintenance inventory and logistics of all demo equipment.
• Ensure systems are consistently in optimal condition to support high-quality demos customer tests and internal use.
• Act as first escalation point for technical issues liaising with HQ Support Service and R&D teams when needed.
• Maintain accurate in/out booking and inventory control of demo systems.

3. Planning Coordination & Administration

• Manage the complete planning and scheduling of demos customer visits and sales kit preparation.
• Handle inbox management and communication for demo center requests.
• Process and follow up on all demo-related requests and maintain master data in the booking system (MSDynamics).
• Execute visitor reception tasks such as bookings registrations hospitality arrangements lunches and transport coordination.
• Develop and maintain dynamic dashboards that visualize demo activity performance trends and operational KPIs.
• Log daily demo center activities and prepare monthly reporting.
• Maintain deadlines and prioritize effectively even in dynamic or unexpected situations.

4. Logistics & Procurement Support

• Coordinate deliveries shipments (e.g. FedEx DHL) and ensure compliance of all related documentation.
• Support internal transport coordination and management of stock locations.
• Oversee ink and media inventory within the demo center.

5. Occasional Travel

• Provide onsite support for European tradeshows or HQ Service activities when required.

Profile

Education & Experience

• Bachelors degree or relevant diploma in Business Administration Management Electronics Electrical/Mechanical Engineering or equivalent experience.
• Minimum 3 years of experience in equipment management field service logistics or a related technical or operational role.
• Demonstrated experience in leading teams.
• Experience with MSDynamics is a strong advantage.

Skills & Competencies

• Strong organizational and administrative skills.
• Excellent written and verbal communication skills in English; Dutch is a plus.
• Customerfocused mindset with strong interpersonal skills.
• Problemsolving mindset with ability to act proactively and independently.
• Ability to remain calm structured and solutionoriented under pressure.
• Flexibility to adapt to shifting priorities.
• Accurate structured and detaildriven.
• Collaborative approach able to work crossfunctionally.

Location

Mortsel