Principle Insight Senior Executive

1226 - Principle Insights Executive

AboutWPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people planet clients and communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit

AboutEssenceMediacom: A LeadingWPP MediaBrand

EssenceMediacom:

EssenceMediacomis a new breed of media agency. Grounded in analytics & insights and powered by data & technology we believe in the power of media and creative to drive breakthroughs for the worlds best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy built on data & technology built for people & algorithms built around diverse schools of thought built to test & learn at scale and crucially built to evolve.

Role Summary and Impact

This is an exciting opportunity to leverage and further develop your qualitative and quantitative research skills in the Research and Insight team of the UKs largest media agency. You will get to work with a diverse set of clients deepening your understanding of different industries building relationships with their planning teams to champion the use of insight and designing and running bespoke research projects.

Working as a Principal Insight Consultant you will have the opportunity to be the day-to-day lead on qualitative and quantitative research projects and see how your research is used to directly influence media planning and buying strategies. You will get to work on a range of research projects from bespoke projects to answer specific client briefs research for EssenceMediacom new business pitches and thought leadership research. And using a variety of research methodologies from focus groups and depth-interviews to online communities and online surveys.

EssenceMediacom is a brilliant place to learn; as well as developing your craft you will have the opportunity to work with other departments within the agency (for example Planning and Strategy teams and Data Analytics) and learn from their different perspectives. We have a programme of events throughout the year with engaging sessions and thought-provoking discussions that can inspire you for example EXPO series showcasing our capabilities Grow Your Career showcases and events for Pride Week World Menopause Day Black History Month and International Womens Day to name just a few.

You will get to build relationships with media owners and have access to and develop expertise in using an amazing suite of industry insight tools (for example TGI YouGov Brand Index Touchpoints and Similarweb).

Skills and Experience

AtWPP Media we believe in the power of our culture and our people. Its what elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embraceWPP &WPP Mediassharedcorevalues:

• BeExtraordinarybyLeading CollectivelytoInspire transformational Creativity.
• Create anOpenenvironment byBalancing People and Client ExperiencesbyCultivating Trust.
• LeadOptimisticallybyChampioning Growthand DevelopmenttoMobilize the Enterprise.

About You:

• You will need experience in delivering qualitative and quantitative research projects with planning and end-to-end project management skills.
• You will be confident in writing recruitment specs questionnaires and discussion guides liaising with suppliers and ensuring data accuracy.
• You will have experience in moderating qualitative fieldwork.
• You will have a passion for and desire to learn more about the world of media.
• You will be confident and proactive in building relationships and championing insight.

Life atWPP Media& Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work and were just as committed to employee growth as we are to responsible media Mediaemployees can tap into the globalWPP Media& WPP networks to pursue their passions grow their networks and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Mediais an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together fostering creativity collaboration and connection. Thats why weve adopted a hybrid approach with teams in the office around four days a week. If you require accommodations or flexibility please discuss this with the hiring team during the interview process.

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