Application Architect

About You

You are an Application Architect specializing in marketing technology and digital analytics platforms. You enjoy designing scalable privacy-compliant architectures that enable reliable data collection attribution and measurement across complex digital ecosystems. You take ownership of architectural decisions think in systems and balance technical rigor with business impact.

You are comfortable operating across marketing analytics and engineering teams translating complex technical concepts into clear guidance and defining standards that improve data quality performance and long-term maintainability.

You Bring to Applaudo the Following Competencies:

• 5 years of experience in application architecture marketing technology or analytics engineering roles.
• Bachelors degree in Computer Science Information Systems or a related field or equivalent practical experience.
• Advanced proficiency with Google Tag Manager including custom JavaScript variables and structured data layer implementations.
• Strong experience implementing and governing Google Analytics 4 including event modeling and advanced tracking strategies.
• Hands-on experience with Facebook Business Manager Facebook Pixel and Conversions API.
• Solid understanding of Google Ads conversion tracking and remarketing integrations.
• Strong working knowledge of JavaScript HTML and CSS to implement and debug complex tracking solutions.
• Proven experience designing client-side and server-side tracking architectures.
• Strong understanding of privacy regulations Consent Mode and browser restrictions (ITP) and their impact on data collection.
• Experience using browser developer tools and tag debugging extensions.
• Strong analytical problem-solving and documentation skills.
• Ability to communicate technical concepts clearly to non-technical stakeholders.

You Will Be Accountable for the Following Responsibilities:

• Architect and implement a modular scalable application architecture for marketing data collection and digital analytics.
• Own and optimize advanced Google Tag Manager configurations including tags triggers variables and structured data layers.
• Govern tracking implementations across Google Analytics 4 Google Ads and Facebook Pixel including Conversions API integrations.
• Design tracking solutions resilient to browser privacy restrictions and compliant with global privacy regulations.
• Lead the transition from fragmented client-side tracking to robust server-side and API-driven architectures when appropriate.
• Troubleshoot and resolve complex production-level tracking and performance issues affecting data accuracy or site stability.
• Conduct regular audits to ensure data accuracy attribution integrity and alignment with business and marketing objectives.
• Collaborate closely with marketing analytics and engineering teams to document requirements and implement new tracking solutions.
• Optimize tracking implementations to protect and improve Core Web Vitals and overall site performance.
• Develop and maintain technical documentation and architecture standards related to tracking performance and system reliability.

Qualifications :

• 5 years of experience in application architecture or marketing technology roles.
• Advanced experience with Google Tag Manager and Google Analytics 4.
• Strong experience with Facebook Pixel and Conversions API.
• Solid JavaScript knowledge for tracking implementations.

Additional Information :

About Us

At Applaudo we partner with ambitious companies to transform through technology with an AI-native mindset at the core of how we think build and deliver. We combine strategic clarity world-class execution and modern engineering practices to help clients accelerate measurable business outcomes and stay competitive.

We are building a high-performance culture grounded in five values: Empowering Excellence Collaborative Teamwork Unsolicited Respect Consistent Transparency and Efficient Communication. These define how we work how we make decisions and how we hold ourselves accountable.

Applaudo is a place for people who want to grow fast take ownership and work alongside strong teams. Joining us means being part of an organization that is evolving intentionally investing in modern ways of working and embracing AI as a lever for productivity innovation and impact.

Remote Work :

Yes

Employment Type :

Full-time