Head of Analytics

Established in 2004 OLIVER is the worlds first and only specialist in designing building and running bespoke in-house agencies and marketing ecosystems for brands. We partner with over 300 clients in 40 countries and counting. Our unique model drives creativity and efficiency allowing us to deliver tailored solutions that resonate deeply with audiences.

As a part of The Brandtech Group were at the forefront of leveraging cutting-edge AI technology to revolutionise how we create and deliver work. Our AI solutions enhance efficiency spark creativity and drive insightful decision-making empowering our teams to produce innovative and impactful results.

Role: Head of Analytics

Location: London United Kingdom. (3 days a week from our London offices)

About the role:

At OLIVER (part of TheBrandtechGroup the worlds leading GenAI-powered marketing company)werelooking for an ambitioushands-on analytics leader tobuild and deliver best-in-class next generationdata capabilities. As Head of Analyticsyoullbe at the centre of architecting and delivering new SME-driven capabilitiesacross social and audience analytics creative optimisation and marketing effectivenessworking side-by-side with our central hub of specialists.

Youllcombine building and deploying the analytics roadmap with finding and piloting new opportunities to put these capabilities into action for clients. Partnering with internal and client-facing teamsyoullpitch deliver and scale solutions that make a tangible differencewhile helping raise the bar for analytics quality and technical skills across OLIVER.

What you will be doing:

• Hands-On Technical Leadership
  • Play a key hands-on role in developing prototyping and embedding advanced analytics and GenAI-powered solutions ensuring OLIVER stays ahead in AI-driven marketing
  • Build and deploy advanced analytics and predictive modelling solutions for client and business challenges. Leveraging statistical methods machine learning and GenAI where appropriate
  • Serve asanSME for key products (e.g. Share of Model)providingtechnical guidance use-case development and evangelism of outputs
• Product Integration & Capability Acceleration
  • Act as the product integrator and accelerator. Workinghand-in-handwithyour team ofspecialist SMEs (social & audience analytics creative optimisation marketing effectiveness) to build enhance and deploy new capabilities at speed
  • Take ownership for delivering the analytics roadmap: architect solutions pilot innovations and grow product adoption and attachment rates scaling solutions across OLIVER clients and teams
• Innovation & Commercial Impact
  • Proactivelyidentify test andvalidateearly-stage product and solution opportunities always with a focus on improving commercial outcomes and data-driven growth
  • Support pitches and solution development with internal and client teams bringing new analytics innovations directly into market-facing activity
• BrandtechGroup Integration
  • Actively bring relevant tools technologies and approaches from The Brandtech Group into OLIVER. Ensuring seamless integration enhanced efficiency and the best possible analytics impact for our clients
• Capability Development & Community Uplift
  • Collaborate with regional and client data leads to upskill mentor and embed best-in-class practice within the broader OLIVER analytics community
  • Help drive a culture of experimentation high technical standards andresponsible data practicesensuring analytics excellenceand privacy by designisthe norm across OLIVERteams

What you need to be great in this role:

• Strongtechnical builder:You thrive on rolling up your sleeves to scope develop and launch new analytics and GenAI solutions. Pushing projects through from idea to impact overcoming obstacles to get results live
• Modelling and analyticsexpertise:Hands-on experience with advanced analytics predictive modelling and statistical analysis ( learning regression segmentation uplift modelling) using modern toolsets and programming languages
• GenAI and automationexpertise:Demonstratedpractical experience with GenAI/LLM-powered analytics (OpenAI Gemini Claude etc) modern cloud and analytics platforms (Google Cloud Azure AWSBigQuery GA4) and leading automation/integration tools ( n8n Zapier etc)
• Hands-ontrack record:Direct experience architecting prototyping and embedding advancedanalyticsespecially in social audience creative and marketing effectiveness use cases
• Commercial and product mindset:Driven to develop analytics solutions that deliverreal businessvalue. Demonstrated ability to create offerings that contribute to revenue growth and success in shaping and delivering winning client proposals and pitches
• Curiosity for whats next:Constantly scanning fornew technologiesand industry trends eager to bring the best ofBrandtechGroups analytics innovations into OLIVER
• Player-coach approach:Able to lead by example while upskilling supporting and inspiring analytics specialistsraising technical standards and championing best practice
• Influence resilience and collaboration:Comfortable gaining consensus and building partnerships at all levels adept at managing ambiguity and skilled in navigating competing demands to keep momentum strong
• Champion ethical analytics:Committed to privacy by design secure data practices and upholding OLIVERs standards for responsible analytics at every step

Req ID: 16121
#LI-KA1 #LI-Hybrid #LI-midsenior

Our values shape everything we do:

BeAmbitiousto succeed

BeImaginativeto push the boundaries of whats possible

BeInspirationalto do groundbreaking work

Bealways learningand listening to understand

BeResults-focused to exceed expectations

Be actively pro-inclusive and anti-racist across our community clients and creations

OLIVER a part of the Brandtech Group is an equal opportunity employer committed to creating an inclusive working environment where all employees are encouraged to reach their full potential and individual differences are valued and respected. All applicants shall be considered for employment without regard to race ethnicity religion gender sexual orientation gender identity age neurodivergence disability status or any other characteristic protected by local laws.

OLIVER has set ambitious environmental goals around sustainability with science-based emissions reduction targets. Collectively we work towards our missionembedding sustainability into every department and through every stage of the project lifecycle.