This is a remote position.
Paid Media (AI-Driven) Specialist Remote Contractor
About Archive Digital
Archive Digital is a digital marketing AI solutions agency helping Canadian mid-market and enterprise brands grow through performance marketing lifecycle automation and measurable outcomes.
Role Summary
Were hiring a Paid Media (AI-Driven) Specialist (Contractor) to plan launch optimize and scale paid campaigns across Google and Metausing modern AI workflows to move faster test smarter and improve performance. This is a remote contract role.
What Youll Do
Build and manage campaigns across Google Ads (Search Performance Max YouTube optional) and Meta (Facebook/Instagram)
Use AI-assisted workflows for keyword/audience research ad iteration creative testing and performance insights
Own campaign structure: naming conventions budgets bidding strategies audiences placements and exclusions
Write and iterate high-performing ad copy (with strong hooks offers and CTAs)
Set up and QA tracking: pixels conversions events UTMs and attribution basics
Run structured testing (A/B and multivariate) across creative landing pages and audiences
Monitor performance daily/weekly: CPA ROAS CVR CTR CAC LTV (where available)
Produce clear reporting and insights: what changed why it changed and what we do next
Collaborate with creative/web teams to improve landing page conversion and message match
Maintain platform hygiene: policy compliance disapprovals account audits and documentation
What Were Looking For
2 years managing paid media budgets with measurable results (agency experience a plus)
Strong hands-on experience with Google Ads Meta Ads Manager
Comfortable using AI tools to accelerate execution (prompting iteration analysis) without sacrificing quality
Solid grasp of tracking and measurement (GA4 basics pixels conversion events UTMs)
Strong analytical thinking ability to translate data into actions
Clear communicator who can explain performance to non-media stakeholders
Organized operator: testing discipline documentation and repeatable processes
Contract Details
Type: Contractor
Location: Remote
Hours: TBD (part-time or full-time depending on fit and workload)
Start: ASAP
How to Apply
Send your resume a short note with:
12 examples of campaigns youve managed (budget ranges channels outcomes)
Your favourite AI workflow you use for paid media (and why it works)
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