Product Marketing Associate

The Marketing Associate will be responsible for supporting the Product Marketing team in developing and executing marketing initiatives to advance product sales. As a member of the Marketing team you will assist in presenting our products in ways that strengthen our brand and articulate our value to both internal and external audiences. The successful candidate will contribute to engaging marketing programs that reach the target audiences for each product.

To be successful in this role you need to be a motivated self-starter and a strong team collaborator. The ideal candidate will be familiar with marketing operations and foundational product marketing concepts including campaign deployment market research and messaging support.

• Assist the Product Marketing team in translating Privias product value proposition into compelling narratives that address customers challenges describe benefits and differentiate us from competitors.

• Draft build and send email campaigns in Pardot for customer and prospect audiences using A/B testing and segmentation to meet or exceed KPIs.

• Maintain CRM and marketing automation systems to ensure accurate campaign execution and reporting.

• Support the handoff of warm leads and prospect information to product teams.

• Help coordinate requests from external vendors and internal stakeholders while building strong working relationships.

• Support new market launches by researching healthcare trends and prospect data sharing insights with the marketing team.

• Assist with the planning and execution of industry conferences physician retreat participation and recruitment events including registration platforms payment requests targeted demand generation and overseeing day-of logistics.

• Support the creation of sales collateral flyers fact sheets talking points event collateral and other marketing assets that support business development and customer engagement efforts.

• Perform other duties as assigned.

Qualifications :

• Bachelors degree in business marketing or a related field.

• 1-3 years of professional experience in marketing communications or a related field.

• 0-2 years of B2B marketing experience; healthcare experience preferred.

• Project management skills; ability to manage multiple projects and meet deadlines with a keen eye for detail.

• Experience with marketing automation tools (Pardot or Salesforce preferred).

• Strong writing and communication skills with curiosity to understand customer perspectives and strong judgment around tone positioning and differentiation.

• Ability to work independently and collaboratively across teams (Sales Product and Performance).

The salary range for this role is $52000.00-$65000.00 in base pay and exclusive of any bonuses or benefits (medical dental vision life and pet insurance 401K paid time off and other wellness programs). This role is also eligible for an annual bonus targeted at 10%. The base pay offered will be determined based on relevant factors such as experience education and geographic location. 

Additional Information :

All your information will be kept confidential according to EEO guidelines.

Technical Requirements (for remote workers only not applicable for onsite/in office work):

In order to successfully work remotely supporting our patients and providers we require a minimum of 5 MBPS for Download Speed and 3 MBPS for the Upload Speed. This should be acquired prior to the start of your employment. The best measure of your internet speed is to use online speed tests like  This gives you an update as to how fast data transfer is with your internet connection and if it meets the minimum speed requirements. Work with your internet provider if you have questions about your connection. Employees who regularly work from home offices are eligible for expense reimbursement to offset this cost.

Privia Health is committed to creating and fostering a work environment that allows and encourages you to bring your whole self to work. We understand that healthcare is local and we are better when our people are a reflection of the communities that we serve. Our goal is to encourage people to pursue all opportunities regardless of their age color national origin physical or mental (dis)ability race religion gender sex gender identity and/or expression marital status veteran status or any other characteristic protected by federal state or local law.  

Technical Requirements (for remote workers only not applicable for onsite/in office work):

In order to successfully work remotely supporting our patients and providers we require a minimum of 5 MBPS for Download Speed and 3 MBPS for the Upload Speed. This should be acquired prior to the start of your employment. The best measure of your internet speed is to use online speed tests like This gives you an update as to how fast data transfer is with your internet connection and if it meets the minimum speed requirements. Work with your internet provider if you have questions about your connection. Employees who regularly work from home offices are eligible for expense reimbursement to offset this cost.

Privia Health is committed to creating and fostering a work environment that allows and encourages you to bring your whole self to work. We understand that healthcare is local and we are better when our people are a reflection of the communities that we serve. Our goal is to encourage people to pursue all opportunities regardless of their age color national origin physical or mental (dis)ability race religion gender sex gender identity and/or expression marital status veteran status or any other characteristic protected by federal state or local law.  

Remote Work :

Yes

Employment Type :

Full-time