Senior Product Manager — Enterprise Content Workflows & Adoption

Our Company

Changing the world through digital experiences is what Adobes all about. We give everyonefrom emerging artists to global brandseverything they need to design and deliver exceptional digital experiences! Were passionate about empowering people to create beautiful and powerful images videos and apps and transform how companies interact with customers across every screen.

Were on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization and we know the next big idea could be yours!

About Adobe

Adobe is changing the world through digital experiences. We build the platforms and tools that creatorsand the worlds biggest brandsdepend on to deliver exceptional content at global scale. Were committed to a workplace where everyone is respected supported and able to do the best work of their career.

The Role

Enterprises dont need more capabilitythey needrepeatable outcomesthey can operationalize. This role is focused on turning Adobes content automation capabilities intoproduction-ready enterprise workflowsthat customers can adopt quicklyscale across teamsto drive value faster. Youll own a portfolio of high-value content workflows (for example: product content creation and adaptation retargeting and variant generation localization catalogs/circulars bundles and campaign/event packs) and drive adoption from first value through production rollout and expansion.

A key part of the portfolio is product-centric workflows where3D digital twinsact as a source of truthpowering consistent on-brand asset generation and adaptation across channels.

Youll partner closely with pre-sales customer-facing delivery teams (including FDE) and customers to make sure what we ship is not just compelling in a demo but durable in real production environments. This role is for a product leader who enjoys being close to customers and knows how to build an adoption enginenot just a roadmap.

What Youll Do

• Own a portfolio of high-value enterprise content workflows and translate them intorepeatable Workflow Builder templatesthat customers can deploy and reuse.
• Define what production-ready means for each workflow: quality bars controls governance observability and operational readiness.
• Drive enterprise adoption and stickiness by owning the full lifecycle:
• time-to-first-value
• pilot production conversion
• ongoing usage/retention
• expansion across teams workflows and use cases
• Build a tight operating rhythm with pre-sales and customer-facing delivery teams to capture real customer needs and turn them into scalable product improvements.
• Separate signal from noise: identify what becomes a reusable template vs. what represents a platform gap that needs investmentthen drive alignment and prioritization with engineering and platform PM partners.
• Instrument usage and outcomes so we can see whats working where customers get stuck and what to improve next.
• Help shape the go-to-market narrative for repeatable workflows: how we position them package them and prove value.

What Were Looking For

• 8 years of product management experience ideally in enterprise software workflow products platforms or solution packaging.
• Strong customer instincts and comfort working directly with enterprise customers and field teams (pre-sales solution consultants delivery/implementation).
• Proven experience driving adoption and usage growth (onboarding enablement instrumentation iteration based on real customer signals).
• Ability to translate real-world customer workflows into scalable repeatable product packageswithout turning every request into a one-off build.
• Strong communication and influence skills; you can align cross-functional teams and make smart trade-offs in ambiguous environments.

Nice to Have

• Experience with creative production workflows marketing operations DAM/CMS ecosystems or content supply chain systems.
• Familiarity with AI-assisted content creation workflows quality measurement and production guardrails.
• Experience with 3D pipelines product visualization or digital-twin-driven content workflows.
• Experience building reusable playbooks/templates with customer-facing teams.

Why Youll Love This Role

• Youll own the shift from capabilities torepeatable enterprise outcomesand directly influence how customers adopt and scale content workflows.
• Youll work at the intersection of product customers and go-to-market teams with clear accountability for real production adoption.
• Youll help build a catalog of workflows that customers can deployrepeatedly;driving long-term stickiness and growth.

If youre excited by building repeatable solutions thatenterprisesputinto productionand you like owning adoption outcomeswed love to meet you.

At Adobe for sales roles starting salaries are expressed as total target compensation (TTC base commission) and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices:

California:

Fair Chance Ordinances

Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and fair chance ordinances.

Colorado:

Application Window Notice

If this role is open to hiring in Colorado (as listed on the job posting) the application window will remain open until at least the date and time stated above in Pacific Time in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location no specific application window applies and the posting may close at any time based on hiring needs.

Massachusetts:

Massachusetts Legal Notice

It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

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