Marketing Specialist
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Job Location:
Elkhart, KS - USA
Monthly Salary:
Not Disclosed
Posted on:
17 hours ago
Vacancies:
1 Vacancy
Job Summary
Marketing Specialist
This role is located in Elkhart IN. With work from home / hybrid work schedules available.
Want to work in family-oriented work environment where teamwork and collaboration is valued Do you want to be a part of an organization that cares about their employees and the community
Then we have the place for you!
What We Offer:
- Exciting innovative collaborative and family-oriented work environment
- Challenging and progressive career development
- Competitive salaries
- Excellent Comprehensive Health & Wellness programs
- Best practice PTO policies and paid holidays
- Retirement program and company match!
- Open communication informal recognition and team-building events
- And much more to motivated results-oriented individuals who want to make a real difference in their community and role!
What Youll Do:
As a Marketing Specialist you will personally create edit and optimize ecommerce and Amazon listings and digital content using performance data to drive measurable improvements in conversion and sales. This role incorporates AI tools to accelerate execution and increase marketing output.
Your Accountabilities in the Role:
- Develops and directly executes marketing initiatives and AI-enabled workflows that improve visibility conversion and sales performance.
- Designs writes and plans marketing content that drives consumers to the brand and/or website for increased sales.
- Implements content website changes/updates and other marketing activities aligned to the product goals and overall budget.
- Analyzes marketing trends and ROI on current activities making adjustments to websites content and other media outlets that impact sales.
- Tests new AI tools & strategies as resources to drive efficiencies and increase results.
- Directly manages and improves ecommerce and Amazon channel performance through listing optimization content updates and data-driven adjustments to increase sales and conversion.
Position Requirements:
- Education: Bachelors Degree preferred; will consider an equivalent combination of education and experience with demonstrated hands-on experience in digital or ecommerce marketing.
- Experience: 3 years of Digital Marketing experience with 1-2 years eCommerce experience.
- Certifications: N/A
- Functional Skills: Strong research analytical and critical thinking ability; forward-thinking with strong business and market acumen to recommend solutions; excellent at prioritizing planning and executing various projects at one time; creative ability to develop content that is aesthetically pleasing and drives action; excellent attention to details.
- Technology Aptitude/Skills: Advanced ability with technology social media and ecommerce websites. Proficiency with Microsoft Office products.
- Language Skills: Strong verbal and written skillset; able to present and influence others.
- Leadership/Behaviors: Customer-focused self-driven and motivated; takes initiative and has a drive to get things done; excellent with data yet personable with others; has a high level of integrity; continuous learner; able to reflect and make well thought out decisions; some creativity to create enhanced solutions targeted towards business goals; comfortable working cross-functionally while maintaining ownership of execution. Advises management of obstacles and makes recommendations on thoughtful options based on facts.
- Culture Match Behaviors: Team-oriented collaborative gets along well with others; can work in a laid-back environment yet be responsible to ensure the work is complete and on-time.
Other Important Information:
Position Salary: Compensation will be based upon experience.
Reports To: Vice President
Core Hours: M-F; 7:00 am 4:00 pm or 8:00 am to 5:00 pm
Typical Work Week: M-F; some OT required (when applicable); 40-45 hours per week
Direct Reports: None
Work Conditions: Office and Manufacturing environment
Travel: None
Required Experience:
IC
Key Skills
- Digital Marketing
- Marketing
- Google Analytics
- Pardot
- HTML5
- MailChimp
- Marketing Automation
- Salesforce Marketing Cloud
- HubSpot
- Responsys
- Email Marketing
- Social Media Management
About Company
Whether we're tackling your HR overflow, handling your recruiting & hiring, or managing your entire HR department, HRC has the skill and expertise to drive your business to success!
