Product Marketing Manager (B2B for life sciencespharmabiotech)

Viseven

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profile Job Location:

Warszawa - Poland

profile Monthly Salary: Not Disclosed
Posted on: 6 hours ago
Vacancies: 1 Vacancy

Job Summary

Viseven Group is a leading global B2B MarTech service provider empowering Pharma and LifeScience companies since 2009. Our mission is to drive digital transformation and excellence offering comprehensive end-to-end software and digital marketing services tailored to the pharmaceutical industry. The companys solutions products and services are actively used by the top 100 Pharma and Life Science companies.
At Viseven our rapidly growing team boasts over 700 highly skilled professionals including experts in development design business analysis project management delivery sales marketing and customer success.
With a global footprint in more than 30 countries across the US LATAM Europe and APAC and physical offices in Ukraine Poland Estonia India and the US we are well-positioned to serve our diverse clientele.
Join us and become part of a pioneering team dedicated to shaping the future of digital transformation in Pharma and Life Sciences across more than 50 countries around the globe.

Responsibilities:

    • Translating industry trends into Visevens strategic positioning and product roadmap influence.
    • Translating product capabilities into business outcomes our clients care about.
    • Collaborate with cross-functional teams including product sales delivery and digital to develop and execute effective marketing campaigns.
    • Building and maintaining business decks competitive battle cards objection handling frameworks and differentiation narratives.
    • Positioning product bundles and pricing tiers for different buyer segments.
    • Developing buyer persona frameworks for multi-stakeholder pharma decisions.
    • Defining GTM strategy for new product launches platform expansions and market entry (geographic or vertical).
    • Building relationships with key opinion leaders industry analysts and pharma marketing executives.
    • Supporting RFP/tender responses with strategic positioning.
    • Analyze marketing campaign results and make recommendations for future marketing strategies.

Requirements:

    • Proven experience as a Product Marketing Manager in B2B (life sciences/pharma/biotech).
    • Strong understanding of ICP definition customer segmentation and Jobs-to-Be-Done frameworks.
    • Competitive positioning experience with measurable impact on win rates or deal velocity
    • Ability to translate customer market and competitive insights into clear product positioning and value propositions.
    • Product launch or GTM execution in B2B enterprise or mid-market segments
    • Experience working with brand content and demand teams to ensure consistent messaging across all touchpoints.
    • Hands-on experience leading go-to-market strategies for new products features or market expansions.
    • Strong understanding of the full B2B funnel (MQL SQL pipeline revenue) and PMMs role in revenue growth.
    • Experience coordinating cross-functional launch efforts with Product Sales Marketing and Customer Success teams.
    • Data-driven mindset with the ability to turn insights into clear recommendations and actions.
What we provide:
We know our team members are key to achieving our goals so we value and empower them to share their vision. We reward this passion with exceptional benefits including:
Competitive Compensation: Regular performance-based salary and career development reviews.
Experienced Team: Join a passionate experienced team in a friendly atmosphere.
Career Growth: Opportunities for professional and career advancement.
Paid Time Off: 18 business days per year (20 business days after 2 years of service).
Sick Leave:
Non-documented: 4 business days per year.
Documented: 20 business days per year.
Family Leave: 3 paid business days for marriage childbirth or bereavement.
Medical Insurance: Comprehensive coverage.
English Courses: Learning opportunities to improve your language skills.
Professional Development: Participation in forums and conferences.
Corporate Events: Regular team-building activities and events.
Work Environment: Enjoy a comfortable fully equipped office and the possibility to work from home.

Required Experience:

Manager

Viseven Group is a leading global B2B MarTech service provider empowering Pharma and LifeScience companies since 2009. Our mission is to drive digital transformation and excellence offering comprehensive end-to-end software and digital marketing services tailored to the pharmaceutical industry. The ...
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Discover the future of pharma marketing with Viseven martech solutions. Elevate strategies, bridge gaps, and unlock growth!

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