Sr Manager– Social Media

Ground Zero

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profile Job Location:

Mumbai - India

profile Monthly Salary: Not Disclosed
Posted on: 8 hours ago
Vacancies: 1 Vacancy

Job Summary

Role: Sr Manager Social Media Mumbai
Experience: 8 years
Salary: Up to 20-22 LPA

About the Role:

We are looking for a highly strategic and creative Senior Manager Social Media to lead the digital presence of a prominent Founder & Trustee and thought leader whose influence spans education leadership mental health and nation-building.

This role will own the strategic direction and end-to-end execution of the personal brand across platforms with a strong focus on video-first storytelling podcasts and high-impact event amplification.

The ideal candidate is proactive target-driven creatively sharp and experienced in managing high-visibility leaders or premium personal brands. The role requires the ability to translate real-world moments into powerful digital narratives.

Key Responsibilities

1. Social Media & Personal Brand Strategy

  • Define and lead the end-to-end social media strategy across Instagram LinkedIn X YouTube and emerging platforms.
  • Build a distinctive authentic personal brand voice aligned with the larger vision and values.
  • Set clear KPIs for growth engagement reach and impact.
  • Monitor performance regularly and optimize based on insights.

2. Content Video & Podcast Strategy

  • Lead ideation and execution of video-first content (Reels Shorts long-form videos episodic formats).
  • Own the social media strategy for podcasts including:
    • Launch positioning and rollout strategy
    • Creation of short-form clips audiograms reels quote cards and episode highlights
    • Cross-platform amplification (LinkedIn thought leadership Instagram storytelling YouTube playlists)
  • Ensure content repurposing to extend lifecycle and maximize reach.

3. Event & On-Ground Amplification

  • Drive real-time and post-event digital amplification for high-profile events summits panels and speaking engagements.
  • Conceptualize platform-native event content such as:
    • Behind-the-scenes moments
    • Speaker insights and soundbites
    • Live coverage and post-event reflections
  • Collaborate closely with PR events and leadership teams for seamless storytelling before during and after events.

4. Execution & Cross-Functional Collaboration

  • Oversee end-to-end execution of content calendars ensuring consistency in tone visuals and messaging.
  • Collaborate with internal teams (PR events design) and external partners (creative agencies video teams).
  • Ensure content is optimized for platform algorithms and audience behaviour.
  • Create and review performance reports tracking growth and impact.

5. Team Leadership & Capability Building

  • Lead and mentor a multi-disciplinary social media team including strategists editors and designers.
  • Establish creative standards workflows and review processes.
  • Encourage experimentation trend adoption and continuous learning.

6. Influencer Platform & Partnership Management

  • Manage relationships with influencers collaborators agents and platform partners.
  • Identify strategic collaborations aligned with the personal brand positioning.

7. Analytics Insights & Reputation Management

  • Track performance using analytics and social listening tools.
  • Present insights and recommendations to leadership.
  • Benchmark against leading global and Indian personal brands.
  • Ensure brand safety and reputational alignment across all communications.

Experience

  • 8 years of experience managing social media for personal brands senior leaders celebrities founders or premium brands.
  • Proven experience with podcast launches episodic formats and event-led digital amplification.
  • Strong exposure to agency and creator management.

Skills & Attributes

  • Highly creative with strong visual and narrative sensibility.
  • Deep understanding of video content platform trends and audience behaviour.
  • Resourceful proactive and target-oriented.
  • Strong leadership and team management capabilities.
  • Excellent communication and stakeholder management skills.

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Hiring Note: Applications will be reviewed on rolling basis. This job is first posted on Feb 13 2026 on Ground Zero

For any questions ping us on WhatsApp chat: 91-

Role: Sr Manager Social Media MumbaiExperience: 8 yearsSalary: Up to 20-22 LPA About the Role: We are looking for a highly strategic and creative Senior Manager Social Media to lead the digital presence of a prominent Founder & Trustee and thought leader whose influence spans education leadership m...
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Key Skills

  • Marketing
  • Google Analytics
  • Photography
  • Facebook Advertising
  • Hootsuite
  • Social Listening
  • Content Development
  • SEO
  • Adobe Photoshop
  • Social Media Management
  • Copywriting
  • Content Management