Product Analyst

Lets start with the role

As a Product Analyst on the Sportsbook Product team you will help shape how product performance is measured by defining the right questions to ask and scaling analytics methods and tools to support our growing business. You will drive high-quality high-velocity decisions for Sportsbooks diverse product teams while directly reporting to our Head of Sportsbook Product.

Were looking for an experienced product analyst to be responsible for defining and tracking KPIs supporting strategic initiatives evaluating A/B tests through 3rd-party experimentation platforms and aggregating data from multiple sourcesfrom GA4 to our big data lake of transactional datato help the team achieve a 360 view of our customers.

Our ideal candidate is a great storyteller using data to support product roadmaps and ensure that any new feature launched is continually improved through data insights and impactful narratives. Your input will be crucial in decision-making across all major product strategies and initiatives for new feature development and ongoing product improvements.

• Work alongside the Sportsbook Product Team to support our dynamic and fast-paced Product roadmap providing insights to help achieve our Product vision by defining monitoring and reporting on KPIs and product metrics.
• Leverage the transactional data lake to connect customer journeys with business outcomes.
• Support our experimentation process by analyzing A/B test results and helping expand our internal experimentation framework.
• Implement GA4 tagging to map all user journeys identify and highlight customer pain points across products and work closely with the Sportsbook product management team to prioritize these in the roadmap.
• Synthesize data from a variety of sources in close collaboration with BI and other stakeholders to develop dashboards reports and visualizations (e.g. funnels in Looker Studio or other internal tools) that drive understanding and inform action across the Sportsbook vertical.
• Ensure data quality consistency and governance across all analytics initiatives to maintain trust and reliability in insights.
• Use data analytics data visualization and data modeling techniques to extract actionable insights that will facilitate prioritization and product strategy formulation.
• Advise and inform the Sportsbook team at each stage of the product lifecyclefrom supporting product and design teams during discovery to measuring the impact of features post-launchwhile collaborating closely with Product Managers Engineers Designers BI Analysts and Product Analysts from other divisions.

What youll bring:

A great candidate for this role is passionate about working in a fast-paced product environment and is eager to enhance our product offering while creating an exceptional betting experience.

• 2 years of product analytics experience in a consumer internet business or within a high-velocity high-growth product or business unit.
• Experience assessing the impact of A/B experiments in a fast-paced product development cycle ideally using platforms such as Kameleoon or Optimizely.
• Proficiency in SQL for data manipulation.
• Ability to independently determine and establish data analysis priorities balancing ongoing projects with requests from various stakeholders.
• Experience with GA4 and other product or experience analytics platforms with strong skills in creating dashboards in Looker Studio or similar visualization tools.
• Strong written communication skills to share insights and influence stakeholders.
• Detail-oriented impact-driven customer-centric approach to data analysis.

Nice to have:

• Previous experience in the sports betting industry.
• Experience with BI/visualization tools such as PowerBI.
• Familiarity with Databricks or similar big data platforms.

Kaizen Gaming Perks

• Hybrid working model.
• A buddy will support you with your onboarding.
• Competitive salary package and bonus scheme.
• Health and life insurance for you and your family.
• Monthly allowance for lunch & commuting expenses.
• Nice rigs - 2.5K monitor latest i7 tons of RAM fast SSD.
• Udemy LinkedIn learning accounts & continuous training.
• Developmental 360 feedback framework.

#LI-Hybrid

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Required Experience:

IC