Commercial Enablement Execution
Own the MICT commercial enablement plan and execution aligned to the MICT GTM plan and key sales motions.
Translate MICT priorities into clear enablement deliverables that support consistent execution across regions.
Support multiple commercial roles involved in winning opportunities including (as applicable):
Product Sales Specialists / Regional Modality Leaders (PPS/RML)
Strategic account teams / enterprise sellers (IAMs)
Inbound/outbound sales teams (BDR/SDR)
Channel partners and distributors
Buyer Journey Toolkits & Funnel Acceleration
Build and maintain MICT toolkits aligned to key stages of the buyer journey and opportunity funnel including:
awareness / first outreach
discovery and qualification
evaluation and differentiation
proposal/value justification
negotiation/closing
adoptionutilization and expansion
Ensure enablement assets support funnel progression by opportunity step and address key barriers toconversion across buyer persona (key decision makers and influencers especially those beyond the clinical)
Enablement Tools & Content Development
In close collaboration with Product Marketing and Clinical marketing deliver andmaintainhigh-quality commercial tools such as:
pitch decks and modular slide libraries
customer-facing one-pagers
messaging guides and talk tracks
competitive battlecards and differentiation tools
objection handling and why change/why now guidance
Ensure tools are consistent with Imaging-level narratives and grounded in evidence and customer value.
Maintain quality control and versioning to ensure field teams always use current content.
Launch Readiness & Field Activation Support
Support launch readiness and campaign enablement in partnership with MICT Downstream Marketing Product Marketing and Regional Marketing/Training.
Coordinate enablement deliverablesfor new product introductions upgrades and lifecycle initiatives.
Ensure commercial teams have clearobjection handling and buyer insights at each stage of the sellingfunnel
Regional Rhythm & Voice of Sales
Establish andmaintaina structured rhythm with regional teamsto gather feedback on enablement effectiveness and evolving needs.
Create mechanisms to capture Voice of Sales insights and convert them into actionable tool and program updates.
Support global-to-local execution by providing adaptable toolkits and clear guidance for regional deployment.
Win/Loss Insights & Continuous Improvement
Partner with Commercial Excellence and modality stakeholders to apply win/loss insights to improve:
competitive positioning
objection handling
differentiation messaging
value justification tools
Use funnel performance data and field feedback toidentifywhere enablement is needed to improve conversion by opportunity stage.
Drive continuous iteration of enablement tools and programs based on insights and adoption trends.
AI Enablement & Efficiency
Use AI tools to improve enablement speed responsiveness and scalability (e.g. first-draft creation content summarization talk track variants localization support).
Apply team standards and governance for responsible AI usage.
Identifyrepeatable AI use cases that reduce cycle time and improve quality.
Enablement Platform & Adoption
Ensure enablement content is organized accessible and current within enablement platforms (e.g.Showpad).
Monitor content usage and adoption and proactively improve relevance organization and findabilitybased on usage data.
Support tracking and reporting of enablement adoption metrics.
Qualifications
Bachelors degree in Marketing Business Communications Life Sciences or related field.
6 years of experience in commercial enablement sales enablement commercial excellence downstream marketing or related commercial roles.
Demonstrated experience developing commercial tools messaging and training resources for complex products.
Strong project management skills and ability to coordinate across a matrix.
Strong communicationskills and ability to translate complex value into clear field-ready materials.
Comfort using performance data and field feedback to prioritize improvements.
Preferred
Experience in diagnostic imaging capital equipment or regulated healthcare markets.
Familiarity with enterprise buying dynamics and multi-stakeholder decision making.
Experience supporting global portfolios with regional execution.
Experience applying AI tools to improve content creation and enablement efficiency.
We expect all employees to live and breathe our behaviors: to act with humility and build trust; lead with transparency; deliver with focus and drive ownership always with unyielding integrity.
Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything youd expect from an organization with global strength and scale and youll be surrounded by career opportunities in a culture that fosters care collaboration and support.
GE HealthCare offers a great work environment professional development challenging careers and competitive compensation. GE HealthCare is anEqual Opportunity Employer.Employment decisions are made without regard to race color religion national or ethnic origin sex sexual orientation gender identity or expression age disability protected veteran status or other characteristics protected by law.
GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).
While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19 some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.
Experience enabling channel partners/distributors.
GE HealthCare offers a great work environment professional development challenging careers and competitive compensation. GE HealthCare is anEqual Opportunity Employer. Employment decisions are made without regard to race color religion national or ethnic origin sex sexual orientation gender identity or expression age disability protected veteran status or other characteristics protected by law.
GE HealthCare will only employ those who are legally authorized to work in the United States for this opening. Any offer of employment is conditioned upon the successful completion of a drug screen (as applicable).
While GE HealthCare does not currently require U.S. employees to be vaccinated against COVID-19 some GE HealthCare customers have vaccination mandates that may apply to certain GE HealthCare employees.
Relocation Assistance Provided: No
Required Experience:
Manager
GE HealthCare provides digital infrastructure, data analytics & decision support tools helps in diagnosis, treatment and monitoring of patients