Consumer Engagement Manager
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Job Location:
Monthly Salary:
Posted on:
20 hours ago
Vacancies:
1 Vacancy
Job Summary
Are you ready to shape how people discover understand and access the healthcare they need In this role youll lead consumer directed strategies that directly impact peoples relation with their health & wellbeing turning awareness into action and insights into meaningful engagement.
Your new role
As Consumer Engagement Manager youll lead the development and execution of consumer activation and consumer engagement strategies. You will bridge strategy and execution ensuring campaigns are impactful measurable and aligned with our broader business and corporate objectives.
In this role you will:
- Design and implement business plans that address consumer needs promote education and drive awareness and activation
- Create and execute strong plans integrating digital and traditional channels media partnerships and collaborations with key external stakeholders
- Plan execute and optimise omnichannel campaigns to drive consumer activation
- Conduct market research and other analysis to understand consumer behaviours preferences and trends to ensure data-driven strategies and tactics
- Measure campaign performance using solid metrics and analytics applying learnings to optimize strategies and drive continuous improvement
- Collaborate with cross-functional teams including Marketing HCP Medical & Regulatory Corporate Affairs Finance Legal & Compliance to maximise synergies and align business plans
- Ensure conformity with legal industry regulations and internal policies in all activities safeguarding the highest compliance and ethical standards
Your new department
You will join the affiliate Marketing team where consumer engagement sits at the heart of our commercial strategy. Working closely with healthcare providers civil society organizations and partners across the Portuguese healthcare and well-being ecosystem youll help bridge the gap between medical innovation and consumer access ensuring those who need our therapies can find and benefit from them.
Your skills & qualifications
Were looking for a strategic consumer-driven and assertive marketer who thrives at the intersection of consumer engagement data insights business execution and growth.
To succeed in this position youll bring:
- An academic degree in Marketing Business Administration or related field
- Minimum 5 years of experience in marketing with a strong focus on strategic B2C marketing consumer activation and engagement campaigns
- Proven track record in designing and implementing successful consumer strategies and campaigns through both digital and traditional channels particularly in areas such as wellness and wellbeing consumer healthcare OTC and FMCG
- Demonstrated experience working in cross-functional teams and collaborating with senior professionals to achieve ambitious business goals
- Fluency in Portuguese and English with excellent verbal and written communication skills
Strategic mindset with ability to translate consumer activation initiatives into business objectives combined with consumer insight analysis and data-driven campaign planning and execution. Creativity in developing innovative campaigns and materials with adaptability to work in dynamic markets and environments.
What we offer
There is of course more on offer here than the uniqueness of our culture and the extraordinary results we produce. Being part of a global healthcare company means opportunities to learn and develop are all around us while our benefits are designed with your career and life stage in mind.
This is an office-based role in our Lisbon office.
Contact
Please submit your application in English including your CV and ideally a cover letter explaining your motivation for this role.
Deadline
February 22nd. Applications are reviewed on an ongoing basis.
We commit to an inclusive recruitment process and equality of opportunity for all our job applicants.
At Novo Nordisk were not chasing quick fixes were creating lasting change for long-term health. For over 100 years weve been driven by a single purpose: to defeat serious chronic diseases and help millions of people live healthier lives. This dedication fuels our constant curiosity and inspires us to push the boundaries of whats possible in healthcare. We embrace diverse perspectives seek out bold ideas and build partnerships rooted in shared purpose. Together were making healthcare more accessible treating and preventing diseases and pioneering solutions that create change spanning generations. When you join us you become part of something bigger a legacy of impact that reaches far beyond today.
Required Experience:
Manager
Key Skills
- Business Development
- Employee Orientation
- Public Health
- Account Management
- VersionOne
- Conflict Management
- Project Management
- Relationship Management
- Team Management
- Customer relationship management
- Human Resources
- Public Speaking
About Company
You will be part of the Gulf Cluster sales team based in Qatar. You will report to the Country Sales Manager. The local team consists of approx 10 employees, and has highly-engaged and experienced members that are looking for a new teammember.
