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Job Title
Content Adviser 6 Months Fixed Term Contract
Office Location
London Birmingham or Remote
Department
Corporate Communications
Our Content team plays a pivotal role within the wider Corporate Communications function delivering high-quality insight-led content across the firms digital channels.
Working Hours
35 hours per week 9:30am to 5:30pm but additional hours may be required. We are happy to consider agile and flexible working patterns. Our approach to hybrid working allows for up to 40% of time working from home and 60% working in the officeplease contact a member of the recruitment team to discuss further.
This role can be considered fully remote if outside of a commutable distance of Birmingham or London.
Role Overview
This role works closely with the Content Manager and Head of Content to create and deliver impactful platform-optimised content and digital marketing support. The successful candidate will bring a strong understanding of social media platforms tools and algorithms with hands-on experience using creative and scheduling tools such as Canva and Hootsuite.
They will be confident analysing social media performance spotting emerging trends and adapting content to maximise reach and engagement. Excellent written and verbal communication skills strong organisational capability and the ability to manage multiple priorities are essential alongside a genuine curiosity for how digital marketing and social platforms continue to evolve.
Key Responsibilities
Specific duties or responsibilities may be reviewed from time to time to reflect changes in personnel and management structure staff location or services. All members of the firm participate in our Responsible Business program.
Core responsibilities and tasks:
Work closely with the global Marketing and Business Development (M&BD) and Corporate Communications teams and our lawyers to source and develop content for social media platforms including LinkedIn X (Twitter) and Instagram ensuring content is tailored to each platforms audience formats and algorithms.
Draft schedule and optimise social media posts applying platform best practices to maximise reach engagement and performance.
Use video creation and design tools such as Storykit and Canva to produce short-form videos animations and visual assets for social media and digital channels.
Monitor social media performance and trends using analytics and platform insights to inform content decisions and continuously improve output including LinkedIn ads.
Act as a champion for social media best practices trends and platform updates sharing knowledge and guidance through both informal and formal training sessions.
Maintain and update key social media and content best practice guidance documents for use across the wider M&BD and Corporate Communications teams.
Use digital risk protection software to help monitor any appearances of unsanctioned or fraudulent Hogan Lovells branded social media accounts.
Support the creation of short video clips sound bites and images for use on social media working with outside vendors.
Upload video and podcast content to the firms YouTube channel.
Upload firm-branded podcast episodes and image assets to our hosting platform Podbean.
Support with creation of global / firmwide video content / podcasts where needed.
Update sections of the website owned by the Content team.
Update sections of the intranet (HLGlobal) co-owned by the Content and Digital teams.
Work closely with the brand team to create brand-compliant templates and tailored assets for the firms core social media channels.
Training
Train colleagues in the wider M&BD / Corp Comms team on how to use the employee advocacy social media tool Clearview Social.
Work with the vendor to resolve any Clearview Social issues.
Provide ad hoc training on using LinkedIn.
Administrative and Operational Support
Supporting the Head of Content on reporting and administrative tasks as required.
Provide administrative support to the Content team including processing and tracking team expenses in line with firm policies.
Manage invoicing related to LinkedIn advertising social media tools content vendors and creative suppliers ensuring accuracy and timely submission.
Support reporting documentation and other administrative tasks for the Head of Content and Content Manager as required.
Skills & Experience
3 years of social media and digital marketing experience required.
3 years of communications experience preferred.
Excellent written and oral communication skills; applicants will be asked to submit writing samples and take a writing test.
Experience and passion for AP Style and clean concise copy.
Experience with creating video and podcasts a plus. Were looking for a corporate storyteller.
Experience with Hootsuite and Canva preferred and experience with Clearview Social or another employee advocacy tool a plus.
Experience with InDesign desired.
Proficiency in Microsoft Office (Word PowerPoint Excel) required.
Strong organisational skills and a keen attention to detail.
Effective interpersonal and team working skills.
Shows initiative; a self-starter.
Ability to communicate effectively with lawyers professional-level staff and peers.
An ability to meet deadlines and work well under pressure.
Equal Opportunities Employment & Agile Working Statement
It is the policy of Hogan Lovells to provide equal opportunities for all employees in relation to recruitment training and promotion. Decisions in these areas will be made only by reference to the requirements of the job and shall not be influenced by any consideration of racial or ethnic origin religion sex gender and gender identity age sexual orientation marital and civil partnership status pregnancy or disability.
Our goal is to embed flexibility across our business by giving everyone the opportunity to work in an agile way whether as a regular pattern or on an ad hoc basis and we will be happy to discuss this further.
Required Experience:
Unclear Seniority
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