Paid Audio Manager

Were looking for a data-driven Paid Audio Manager to scale Wises advertising activity across the global podcast and streaming landscape. This role will be rooted in maintaining direct relationships with audio networks and platforms but will have a strong focus on leveraging automated targetable and scalable ad buying solutions.

You will own and develop advertising partnerships with major audio platforms (i.e. Spotify iHeartMedia Acast Audacy etc.) and use their proprietary technology to drive efficient high-volume & sustainable customer acquisition.

Key Responsibilities

1. Scalable Audio Strategy & Execution

• Define the roadmap for direct-automated audio buying focusing on platforms that allow for rapid scaling and precise audience targeting

• Own the end-to-end management of self-serve platforms (e.g. Spotify Ads Manager) and direct automated solutions from major networks (e.g. Acasts automated marketplace)

• Structure and execute network-level buys with partners like iHeartMedia SXM Media and Global leveraging their internal tech to target key audiences across their entire portfolios

2. Optimization & Programmatic-Direct

• Move beyond show-level buying to prioritize audience-level buying utilizing first-party and third-party data to find Wise customers wherever they are listening

• Manage real-time optimizations creative rotation and frequency caps for campaigns running across multiple streaming and podcast environments

• Negotiate programmatic guaranteed deals that bypass the open exchange but maintain the efficiency of automated execution

3. Performance & Attribution

• Use a data-first approach to measure the success of automated audio ads closely monitoring metrics like CVR CPA customer LTV and contribution margin

• Partner with Wises Analytics & Marketing Platform teams to integrate platform-specific UI data (like Spotifys Ad Analytics or Globals DAX) with Wises internal attribution models

• Design and execute a robust test & learn strategy including creative A/B testing audience & targeting testing contextual alignment testing etc.

Qualifications :

Youll love this role if you ...

• Have a performance marketing background with a strong understanding of the audio advertising landscape across markets (US UK EU APAC & LATAM)

• Have a proven track record managing large media budgets and driving measurable performance against direct response KPIs

• Are familiar with pixel-based audio attribution providers like Podscribe 

• Are a team player with strong communication skills

Additional skills we would value ...

• Strong analytical mindset and experience working with marketing mix modeling (MMM)

• Experience with Looker Tableau or similar data visualization tool

• Experience working in a fast-paced business

Additional Information :

• Salary range: $85000 - $123000 (New York)
• Office Location: New York NY (USA)
• Hybrid Work environment

For everyone everywhere. Were people building money without borders  without judgement or prejudice too. We believe teams are strongest when they are diverse equitable and inclusive.

Were proud to have a truly international team and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected empowered to contribute towards our mission and able to progress in their careers.

If you want to find out more about what its like to work at Wise visit .

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Remote Work :

No

Employment Type :

Full-time