Field Marketing Specialist

The Field Marketing Specialist is a key contributor role with Tipaltis North America Marketing role supports the logistical execution of third-party trade shows hosted events and regional fieldevents to support the Global Go-To Market Sales to the Director Field Marketing & Events the Field Marketing Specialist works acrossdepartments within the greater Demand Generation function to execute effective programs as well asportfolio marketing design content and sales teams.A successful candidate will have the ability to build strong connections with key stakeholders balancemultiple competing priorities in a fast paced environment executive effectively and have strongattention to detail.

Why join Tipalti

Tipalti is the AI-powered platform for finance automation elevating how finance teams operate in the global economy. We empower our customers to scale faster and smarter by removing the complexities of doing global business and accelerating their finance operations efficiency. Our platform provides a comprehensive suite of finance automation solutions designed for mid-market businesses across accounts payable global payouts procurement employee expenses corporate cards supplier management tax compliance and treasury. Tipalti partners with leading financial institutions such as Citi Wells Fargo J.P. Morgan and Visa enabling over 5000 global companies to efficiently and securely pay millions of suppliers and payees across 200 countries and territories in 120 currencies.

In this role you will be responsible for:

• Event Planning & Execution

  • Maintain events calendar and build event strategy in partnership with Field Marketing and Sales leaders
  • Assist in processes including creating overview documents presentations managing projects in Asana and crafting creative briefs.
  • Identify and research event activities to help build relationships with existing prospects and drive new prospects and pipeline
  • Acquire sponsorship information organize deliverables and negotiate contracts
  • Manage onsite event logistics and coordination for all attendees (employees prospects customers speakers etc)
  • Secure and arrange necessary event elements such as event space audio-visual requirements booth collateral catering and shipping
  • Manage communications with Account Executives Sales Development Reps and Sales leaders for pre and post event outreach.

  Digital Marketing Elements

  • Build landing pages for hosted events and monitor registrations attendance/no-show and conversion.
  • Create campaign level budgets to track campaign spend and help Director with strategic planning
  • Upload events lead lists to help project owners with reporting
  • Pull reports to help with event insights and enable the sales team in their prospect outreach.
  • Build email and LinkedIn touchpoint sequences for Sales Development Reps to help drive registrations to events or with follow-ups.
  • Distribute post-event surveys and collect feedback from internal attendees across marketing and sales.
  • Research ancillary event ideas and venues across territories to support project owners (e.g. restaurants experiential vendors).

About you

• 2-3 years of experience in project management sales or marketing
• Experience working at a B2B or B2C technology company
• Excellent communication skills both internally and externally
• Strong organizational & project management skills
• Detail oriented and the ability to adhere to tight deadlines
• Strategic proactive and outcome-oriented mindset in the planning and execution of a high-impact marketing plan
• Crisis management skills with a solution oriented mindset. Must be adaptable to change and feedback
• Technical skills in Asana Salesforce and Outreach would be an asset

Unique aspects of this role

• Travel:
• Moderate overnight travel anticipated (20-30%)

• Schedule:
• Normal workweek business hours within geographic location and time zone.
• May require flexibility to coordinate schedules across time zones with internal teams and external customers and contacts.
• Physical aspects:
• Position is located onsite/in-office three days per week.
• Prolonged sitting and/or standing at workstation.
• Prolonged computer and/or telephone usage.
• Ability to hear understand and distinguish speech and other sounds.
• Visual acuity at close ranges.

Our benefits package includes:

• Hybrid working model that requires you to be in office Monday Tuesday and Thursday
• Competitive salary and stock options
• Matching RRSP
• Extended benefits Employee Assistance Program life insurance AD&D LTD
• Maternity Paternity and Fertility Treatment benefits
• 15 days of PTO
• Subsidized lunch on office days
• Fresh fruit snacks & drinks in office
• Conveniently located close to transit
• Phone/internet allowance
• Regular company-wide social events
• Multiple ERG groups celebrating our diversity and creating an inclusive culture

Base Salary Range: $65000 - $79000 CAD annually.

Bonus: Target bonus is 8% of base salary. Bonus entitlement is based on a combination of organizational results individual performance and relative contribution as assessed by Tipalti in its sole discretion to be formalized and communicated to you following your start date.