Social Media Specialist

San Carlos, CA - USA

Monthly Salary: Not Disclosed

Posted on: Yesterday

Vacancies: 1 Vacancy

Job Summary

Social Media Specialist

Overview
The Social Media Specialist plays a critical role in amplifying Aerial Canvass brand presence through daily social content creation editing and campaign management. This role is designed for a current Creative Specialist ready to take the next step leveraging their production skills to build engaging trend-forward content that drives visibility engagement and leads.

Responsibilities

Content Capture: Capture daily behind-the-scenes client interactions and property media across 1520 shoots per day.
Editing: Edit the majority of social-first content (Reels TikToks Shorts posts and stories) in DaVinci Resolve Final Cut Pro or Premiere.
Posting & Scheduling: Maintain consistency across platforms:
- 37 posts per week (posts & reels)
- Daily Instagram stories
- Monthly analytics report
Ad Management: Plan launch and manage campaigns (Meta Business Suite Google Ads LinkedIn TikTok) with authority to execute budgets within approved parameters.
Content Organization: Curate store and label evergreen content in Dropbox and Google Drive for future campaigns.
Collaboration: Communicate with PMs creative specialists and clients to align on shoot access NDAs and brand priorities.
Performance: Eligible for commission on qualified leads generated directly from social campaigns.
Social Media Engagement & Lead Handoff: Monitor and respond to comments and direct messages across all platforms; provide accurate information to clients and prospects; ensure smooth handoff of inquiries and leads to the appropriate internal team (client operations project management or production).

Required Skills

Proficiency in DaVinci Resolve (preferred) Final Cut Pro and/or Premiere.
Strong understanding of social media trends video editing and color grading.
Familiarity with Meta Business Suite Google Ads and analytics reporting.
Self-motivated detail-oriented and adaptable to daily fieldwork.
Advanced skills in photography video and drone operations.
FAA Part 107 Drone License is required.
High emotional intelligence (EQ) with the ability to communicate clearly and empathetically.
Ability to manage time effectively with a focus on tracking hours and meeting deadlines.

Equipment

Company-provided kit (camera tripod gimbal drone etc.).
Computer: company equipment may be provided as needed.

Travel Expectation

Daily travel across the Bay Area to properties; mileage reimbursed at IRS/CA rate via MileIQ.

Compensation & Benefits

Hourly overtime eligible.
Eligible for commission on qualified leads generated.
Benefits include company phone internet stipend mileage reimbursement company kit.
Full alignment with Creative Specialist benefits/perks.

WORK HOURS

This is a full-time hourly position with optional overtime (OT) and double overtime (DOT) opportunities. Work hours will vary based on project needs with the possibility of weekend availability. Standard operating hours are Monday-Sunday 9:00 am PST to 6:00 pm PST.

WORKPLACE CULTURE

We are a privately funded and owned start-up. As a burgeoning real estate marketing agency we are innovative and disruptive. We value open communication team chemistry and challenges that are stimulating. Our Core Values can be found here: AND EXPERIENCE QUALIFICATIONS

High school diploma or equivalent
Undergraduate degree or equivalent relevant work experience
1-3 years of experience in professional or independent creative contracting work

PHYSICAL ACTIVITIES

Moving about to accomplish tasks or moving from one worksite to another
Adjusting or moving objects up to 50 pounds in all directions
Repeating motions that may include the arms wrists hand and/or fingers
Operating light machinery and/or electronic equipment
Assessing the accuracy neatness and thoroughness of the work assigned
Standing for extended periods of time

We are looking for passionate individuals who take pride in their work! The ideal applicant takes chances but is also calculated. They practice a student-and-teacher mindset and learn as quickly as they are willing to share their knowledge. Lastly they value themselves as entrepreneurs and have developed the leadership competencies and business acumen to operate with ownership.

Aerial Canvas provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race color religion age sex national origin disability status genetics protected veteran status sexual orientation gender identity or expression or any other characteristic protected by federal state or local laws.

Required Experience:

Senior IC

Social Media Specialist OverviewThe Social Media Specialist plays a critical role in amplifying Aerial Canvass brand presence through daily social content creation editing and campaign management. This role is designed for a current Creative Specialist ready to take the next step leveraging their pr...