Lead Brand Manager, Screening, International

Zug - Switzerland

Monthly Salary: Not Disclosed

Posted on: 19 hours ago

Vacancies: 1 Vacancy

Job Summary

Help us change lives

At Exact Sciences were helpingchange how the world prevents detects and guides treatment for cancer. We give patients and clinicians the clarity needed to make confident decisions when they matter most. Join our team to find a purpose-driven career an inclusive culture and robust benefits to support your life while youre working to help others.

Position Overview

The Lead Brand Manager Screening (International) leads the brand strategy marketing plans and launch execution across international markets for innovative cancer screening products.

This is a regional role working closely with US-based teams local country marketing teams and cross-functional partners to translate brand strategy into effective market-relevant execution. The role requires a strong consumer marketing background with experience across direct-to-consumer (DTC) healthcare professional (HCP) communications and sales enablement in a regulated environment.

The position operates in a fast-moving launch environment including new products and emerging markets and requires someone who is hands-on adaptable and comfortable navigating uncertainty.

Responsibilities include but are not limited to the following:

Lead the brand strategy and marketing plans for international markets including positioning messaging and launch planning.
Develop integrated marketing campaigns for consumers and HCPs with a strong focus on digital and omnichannel channels.
Guide creative and media development in partnership with external agencies.
Work closely with US teams local markets and cross-functional stakeholders to align strategy plans and execution.
Develop and support sales enablement materials that help commercial teams effectively communicate the value of the products.
Use insights and performance data to refine strategy and improve impact.
Support launch readiness across markets including messaging materials training and sales support tools.
Ensure effective and compliant execution in collaboration with internal partners.

Minimum Qualifications

Bachelors degree.
Minimum of 7 years of experience in marketing roles including experience in both local and regional or global roles with at least 3 years in international or multi-country responsibilities.
Strong background in consumer marketing with experience building brands across multiple international markets.
Proven experience in direct-to-consumer marketing digital and omnichannel campaigns and consumer education.
Experience developing marketing strategies and communications for healthcare professionals (HCPs) in regulated healthcare environments.
Experience supporting international product launches.
Ability to work effectively in a matrix organization and across cultures.
Strong communication skills and sound judgment.
Fluent in English.
Willingness to travel internationally (approximately 4050%).

Preferred Qualifications

Experience in diagnostics medical devices or consumer healthcare.
Exposure to screening preventive health or oncology.

#LI-AK1

Our success relies on the experiences and perspectives of a diverse team and Exact Sciences fosters a culture where all employees can develop personally and professionally with a sense of respect and belonging. If you require an accommodation please contact us here.

Not ready to apply Join our Talent Community to stay updated on the latest news and opportunities at Exact Sciences.

Required Experience:

Manager

Help us change livesAt Exact Sciences were helpingchange how the world prevents detects and guides treatment for cancer. We give patients and clinicians the clarity needed to make confident decisions when they matter most. Join our team to find a purpose-driven career an inclusive culture and robust...