Primary Responsibilities:
1. You will be leading a team of Social Specialists servicing some of the biggest brands in the SA.
2. Driving excellence and quality within Social.
You will be required to:
Work with the digital strategic planners on developing overall Social strategies
Carry out Research using Social Tools to establish relevant Paid Strategies & Targeting Strategies
Understand the clients overall digital strategy and the role that Social would play in the media mix.
Present Strategies and Research both internally and to the client.
Have a sound understanding of Google Analytics and data as well as website tagging & Analytics set up & interpreting trends into strategy and research.
Supply digital audit information when required
Assist in the preparation of digital competitive analysis
Working closely with the Agency Delivery Managers to ensure agency satisfaction and agency KPIs are met In addition to managing relationships
Leadership qualities to grow and support the entire Social Specialists. Ability to train and raise the standard of Social Specialists 5-8 years of proven and extensive experience in Social 2 years Management experience (advantageous) General Skills required but not limited to:- Client Facing Social Platform Certified & drives team certification Experience with large budgets and blue-chip client accounts Experienced in Google Analytics Experienced with Ecommerce/Cost Per Acquisition Strategies Self-Motivated and Organized with a keen eye for detail
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