Product Manager, Marketing

Innovation starts from the heart. Heart valve disease impact millions of lives spanning all ages and geographies. As communities globally address the opportunities and challenges of cardiovascular care telling a compelling and authentic story is more crucial than ever. Beyond raising awareness our Marketing teams build lasting trusted relationships with medical professionals and industry stakeholders to ensure patients can receive the treatments they need.

Aortic stenosis impacts millions of people globally yet it often remains under-diagnosed and under-treated. Edwards groundbreaking work in transcatheter aortic heart valve replacement (TAVR) pioneered an innovative life-changing solution for patients by offering heart valve replacement without the need for open heart surgery. Our Transcatheter Heart Valve (THV) business unit continues to partner with cardiologists and clinical teams to transform patient care with devices supported by clinical evidence. Its our driving force to help patients live longer and healthier lives. Join us and be part of our inspiring journey.

How youll make an impact

Product Launch & Commercialization

• Lead the execution of comprehensive product launch plans including strategies and tactical execution for new product launches programs and initiatives.

• Develop and implement product marketing materials and programs that support launch and commercialization strategies in alignment with established brand guidelines and processes.

• Drive marketing collateral and labeling through all relevant legal regulatory and compliance approval processes for minor product launches.

Clinical & Scientific Marketing

• Develop clinical marketing messages aligned with Global strategy current clinical literature and regulatory and legal requirements.

• Build and deliver strong clinical marketing perspectives and content based on scientific evidence to support major product launches data releases and therapy development needs.

• Translate complex clinical data into clear compelling messaging for internal and external audiences.

Sales Enablement & Training

• Partner with Sales and Training teams to support new hire onboarding product launches and ongoing field communications.

• Lead the development and execution of marketing and product training materials.

• Deliver sales force training to ensure strong product knowledge and confident field execution.

Stakeholder Engagement & External Partnerships

• Build and maintain relationships with key opinion leaders (KOLs) to inform launch planning and gain insights into the competitive and clinical landscape.

• Collaborate with medical societies and professional organizations to support clinical consensus-building and disease or therapy awareness.

• Plan and execute physician education programs in partnership with Sales and Professional Education teams.

Cross-Functional Collaboration

• Work closely with cross-functional partners to ensure alignment on strategy messaging timelines and execution.

• Ensure all marketing activities adhere to corporate legal and regulatory standards.

What youll need (Required):
Bachelors Degree 5 years years experience of work experience Required or
Masters Degree or equivalent 3 years years experience of related experience Required
Experience working in sales marketing or healthcare industry Preferred

What else we look for (Preferred):
Proven expertise in MS Office Suite
Excellent written and verbal communication skills and interpersonal relationship skills including consultative and relationship management skills
Excellent problem-solving critical thinking and investigative skills
Substantial understanding in tracking and interpreting market share pricing ASPs competitive dynamics.
Substantial knowledge of marketing concepts and principles
Expertise and ability to coach others in one or more functional areas
Ability to forecast product lines for short-term and long-term accuracy based on market development sales trends competition and changing market dynamics.
Possess a fundamental clinical knowledge related to hospital environment clinical practice and reimbursement policies
Strict attention to detail
Ability to interact professionally with all organizational levels
Ability to manage competing priorities in a fast paced environment
Work is performed independently on complex projects and/or lines of work and may be reviewed for accuracy and soundness
Adhere to all company rules and requirements (e.g. pandemic protocols Environmental Health & Safety rules) and take adequate control measures in preventing injuries to themselves and others as well as to the protection of environment and prevention of pollution under their span of influence/control

What is it like to work at Edwards Lifesciences in Taiwan

As a global leader in patient-focused medical innovations we offer rewarding opportunities and exciting challenges in a truly international dynamic and friendly work environment.

We are committed to fostering a diverse and inclusive work environment where all employees can grow personally and professionally. To achieve this we offer on-the-job development training opportunities and the support and guidance provided by dedicated employee groups (the Edwards Network of Women Edwards Foundation charity team sustainability activities and others).

Edwards Lifesciences in Taiwan also offers the following benefits:

Competitive Compensation and Benefits package

Additional contributions into LPA Retirement Plan

Risk Insurances

Hospitalization Insurance

Meal Benefits

Service Awards

Enhanced Leave Benefits

Employee Stock Purchase Program

Employee Assistance Program

Education Reimbursement Program

Comprehensive Well-being Program including preventive health checks access to flu vaccination fitness subsidy healthy lifestyle workshops and webinars charity activities and much more.

Benefits are regulated by an internal policy which contains the full details regarding the entitlement and conditions for the benefits. Benefits policy and components may vary by location.