Senior Growth Enablement Specialist – Public Sector

Senior Growth Enablement Specialist Public Sector

Location: Remote (U.S.-based)

Travel: Occasional travel to Reston VA headquarters

Help us tell a clearer stronger story to the State & Local market.

ICF is seeking a skilled Senior Growth Enablement Specialist to support our State & Local market growth across the Energy Environment & Infrastructure (EEI) group which includes four lines of businessDisaster Management; Utility Programs & Services; Climate Energy & Transportation; and Environment & Planningand focuses on helping governments strengthen resilience improve community outcomes and access historic levels of public-sector funding.

Sitting within the Growth Enablement & Analytics (GE&A) team the ideal candidate will have a strong background in marketing professional services ideally within the public sector and proven ability to position and clearly articulate value this role you will shape how we position our capabilities to State & Local government buyers by orchestrating crossfunctional inputs to develop compelling story-driven sales materials and training materials that help sellers pursue and win high impact public sector work.

This is a unique opportunity to apply your skill in structuring and enriching content to tell a compelling story to develop sales enablement collateral and strategies that equip active sellers nationwide with the resources and training that drive awareness adoption and growth of our public sector solutions. You will collaborate closely with business development marketing capture and delivery teams to create clear value propositions and build standardized assets that translate complex offerings into narratives that resonate with public sector clients.

Your work will accelerate ICFs ability to win new State & Local contractsadvancing community resilience emergency preparedness climate adaptation and infrastructure modernization efforts across the country.

What You Will Do

• Collaborate with your manager and Business Development to develop a 3-year sales enablement roadmap for the State & Local Government Initiative and turn it into a tactical execution plan.

• Act as a central resource across four lines of business (UPS Disaster Management Climate Energy & Transportation and Environment & Planning) collaborating with crossfunctional teamsincluding Corporate Marketing subject matter experts and Business Developmentto develop state and local enablement messaging that clearly articulates ICFs value propositions and differentiators in ways that resonate with buyers.

• Create compelling sales enablement collateral including internal training materials and external-facing brochures case studies and presentations to effectively communicate product or service benefits and features.

• Develop editable PPT graphics and slides that simply convey complex ideas features processes and other information to improve our sales content (pitch decks proposals etc).

• Solicit feedback and monitor and analyze collateral performance to provide insights and recommendations for continuous improvement.

• Evaluate existing storage practices and work with your manager to standardize and maintain a Sales Enablement Library ensuring all sales materials and past performance are current and easily accessible for future sales needs.

• Maintain situational awareness of state-level policy developments funding streams and regulatory prioritiesalong with broader industry trends and best practicesto ensure our sales enablement efforts remain innovative effective and aligned with evolving market conditions.

• Contribute to a learning culture that promotes collaboration knowledge-sharing and sales excellence.

• Teach us something new! We know the best ideas often come from outside from people who are willing to look at things differently.

What You Will Bring with You

• 4 years of experience in marketing sales and/or growth enablement preferably within the state and local sector.

• 3 years of experience interviewing technical subject-matter experts to develop persuasive sales collateral.

• Experience developing or executing marketing or salesenablement strategies campaigns or programs that support business development or revenue growth.

• Experience crafting and positioning value propositions for external audiences.

• Experience managing multiple concurrent projects deadlines and crossfunctional stakeholders.

What Wed Like You to Bring with You

• Bachelors degree in marketing business public policy communications or a related field.

• A passion for public service equity and delivering impact through mission-driven work.

• Ability to distill complex information into compelling bigpicture narratives for diverse audiences.

• Knowledge of state and local government procurement processes publicsector contracting vehicles and major funding programs (e.g. FEMA grants CCI programs IRAfunded initiatives).

• Experience working in a matrixed consulting or professional services environment.

• Understanding of the competitive landscape in publicsector consulting including key players teaming models and differentiators.

• Familiarity with insightselling frameworks (e.g. Challenger Sale Solution Selling ValueBased Selling MEDDIC).

Working at ICF

Pay Range - There are multiple factors that are considered in determining final pay for a position including but not limited to relevant work experience skills certifications and competencies that align to the specified role geographic location education and certifications as well as contract provisions regarding labor categories that are specific to the position.

The pay range for this position based on full-time employment is: