Senior Social Media Manager
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Job Location:
San Francisco, CA - USA
Monthly Salary:
Not Disclosed
Posted on:
Yesterday
Vacancies:
1 Vacancy
Job Summary
About the Role
Were hiring a Senior Social Media Manager to lead how Abnormal shows up on social platforms. This is a hands-on high-impact IC role where youll drive our social strategy blend brand storytelling strategic editorial thinking and AI-native content creation. Youll amplify Abnormals voice across LinkedIn and other platforms experimenting with ways to highlight our technical insights product innovation and company culture. Youll also explore new tools and formats to help us move faster and be more relevant in a noisy space.
What you will do
- Own and evolve Abnormals social strategy starting with LinkedIn
- Build a publishing cadence tied to launches campaigns and industry moments
- Write sharp on-brand copy and collaborate with Design on visualsor create content yourself using AI tooling
- Drive amplification for major brand moments and executive visibility
- Create short-form assets from long-form content (press events blog posts) and elevate great internal stories
- Partner closely with Comms Content Design and Product Marketing to align messaging and multiply reach
- Serve as the internal go-to for social content best practices competitive inspiration and brand tone
- Monitor trends in AI cybersecurity and tech to help Abnormal contribute to the right conversations at the right time
Must Haves
- 5 years of experience owning B2B social strategy and execution ideally in tech or cybersecurity
- Exceptional writing skills and editorial judgment with an eye for scroll-stopping copy
- Experience creating visuals or managing content production for social (image animation or video)
- Familiarity with AI tools for creative workflows (e.g. ChatGPT Midjourney RunwayDescript)
- Strong instincts for what content performs how to measure it and when to adjust
- Ability to manage multiple stakeholders and move quickly with little oversight
- Proactive curiosity: you follow the market know the memes and bring new ideas often
Nice to Have
- Familiarity with cybersecurity AI-native platforms or technical product storytelling
- Experience engaging executive leadership or subject matter experts for social content
- Comfort managing or experimenting with social listening and analytics platforms
- Design familiarity (Figma Canva Adobe Express) to make quick-turn visuals
- Passion for building brand from the inside out in a high-growth high-trust environment
#LI-LM3
Required Experience:
Manager
Key Skills
- Marketing
- Google Analytics
- Photography
- Facebook Advertising
- Hootsuite
- Social Listening
- Content Development
- SEO
- Adobe Photoshop
- Social Media Management
- Copywriting
- Content Management
About Company
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