Senior Strategic Events Marketing Manager
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Job Location:
Austin, TX - USA
Yearly Salary:
$ 145000 - 160000
Posted on:
30+ days ago
Vacancies:
1 Vacancy
Job Summary
Harness is the AI Software Delivery Platform company led by technologist and entrepreneur Jyoti Bansal (founder of AppDynamics acquired by Cisco for $3.7B). Harness has raised approximately $570M in funding and is valued at $5.5B backed by leading investors including Goldman Sachs Menlo Ventures IVP Unusual Ventures Citi Ventures and more. As AI accelerates code creation the real bottleneck has shifted to everything after the code testing deployments application security reliability compliance and cost optimization. Harness brings AI and automation to this outer loop helping teams ship software faster while maintaining security and governance throughout the entire software delivery lifecycle.
Powered by Harness AI and the Software Delivery Knowledge Graph the Harness Platform applies deep context and intelligent automation across the software delivery lifecycle with governance and policy-driven controls embedded throughout the platform.
Over the past year Harness powered over 185M deployments 82M builds 18T flag evaluations 8M security scans 9.1B optimized tests 3T protected API calls and helped manage $2.8B in cloud spend enabling customers like United Airlines Morningstar and Choice Hotels to accelerate releases by up to 75% reduce cloud costs by up to 60% and achieve 10x DevOps efficiency.
With a global team across 14 offices and 25 countries Harness is shaping the future of AI software delivery and were looking for exceptional talent to help us move even faster.
Position Summary
Were looking for aSenior Strategic Events Marketing Manager to scale our third party trade-show strategy lead generation driving pipeline and brand awareness across our global audience of DevOps platform and engineering leaders.
This is a highly strategic role for someone who can design event programsnot just run events. Youll define how third party events support our go-to-market motion product launches and brand narrative while ensuring flawless execution and measurable business impact.
This role is crucial in driving brand awareness generating leads and supporting the overall sales and marketing strategy. If youre passionate about the development of successful event initiatives designed to create sales opportunities brand awareness and premium customer experiences- this is the role for you!
About the role
Third Party Events Strategy & Program Ownership
- Contribute to the overall strategy and execution of event-based marketing for third-party events from understanding the competitive landscape developing a corresponding event plan and implementing associated logistics
- Build a scalable repeatable events framework that can be expanded to support global audiences and multiple product lines.
- Lead the end to end execution of strategic tier one national events regional events and collaborate with the global team on the execution of the Harness user conference road show
- Manage event deliverables from start to finish including budget development materials creation staffing on-site set-up and logistics and post event reporting
- Ensure booth design collateral and digital assets maintain a cohesive brand presence and create engagement with event attendees.
- Implement strong follow-up with sales teams and measure results against goals to evaluate future participation areas of improvement and recommendations
- Support broader events team on global initiates including ancillary event support and management of the events calendar to ensure that all major events and campaigns are documented and communicated to internal teams
Cross-Functional Collaboration
- Collaborate closely with Demand Gen to drive registrations attendance and post-event conversion.
- Partner with Sales and Customer Success to ensure field enablement follow-up strategy and event execution meets event-influenced pipeline goals.
- Work with Product and Engineering to translate complex technical topics into accessible event experiences.
- Collaborate with cross functional teams (e.g. Sales Product Marketing Brand and Demand Generation) to define event objectives event messaging creative deliverables and planning timelines to ensure events deliver measurable results
Measurement Optimization & ROI
- Define KPIs and success metrics across awareness engagement pipeline influence and revenue.
- Analyze performance data and attendee feedback to continuously improve programming.
- Build reporting that clearly communicates event impact to marketing and business leadership
About you
- 6 years of experience in events marketing with a strong focus on third party events in B2B SaaS or technology.
- Proven experience owning event programs that drive measurable business outcomes (pipeline engagement brand).
- Strong understanding of technical audiences ideally in DevOps cloud infrastructure or developer-focused products.
- Exceptional project management skills with the ability to manage multiple complex programs simultaneously.
- Excellent written and verbal communication skills; confident working with executives engineers and external partners.
- Comfortable operating in fast-paced high-growth environments with evolving priorities
Work Location
- remote within the U.S - near a major airport due to regular travel required.
What you will have at Harness
- Competitive salary
- Comprehensive healthcare benefits
- Flexible Spending Account (FSA)
- Flexible work schedule
- Employee Assistance Program (EAP)
- Flexible Time Off and Parental Leave
- Monthly quarterly and annual social and team building events
- Monthly internet reimbursement
The anticipated base salary range for this position is between $145000 and $160000 annually. Salary is determined by a combination of factors including location level relevant experience and skills. The range displayed on each job posting reflects the minimum and maximum target for new hire salaries for the position across all US locations. The compensation package for this position also includes a commission/variable component which is based on performance plus equity and benefits. More details about our company benefits can be found at the following link: transparency
Key Skills
About Company
Enhance DevOps with AI-driven CI/CD, feature flags, chaos engineering, and cloud cost management to secure & streamline software delivery.
