Job Description:
Joining The American Red Cross is like nothing else its as much something you feel as something you do. You become a vital part of the worlds largest humanitarian network. Joining a team of welcoming individuals who are exceptional yet unassuming. Diverse yet uncompromising in unity. You grow your career within a movement that matters where success is measured in people helped communities made whole and individuals equipped to never stop changing lives and situations for the better.
When you choose to be a force for good youll have mentors who empower your growth along a purposeful career path. You align your lifes work with an ongoing mission thats bigger than all of us. As you care for others youre cared for with competitive compensation and benefits. You join a community that respects who you are away from work as much as what you do while at work.
Where Your Career is a Force for Good!
WHAT YOU NEED TO KNOW (Job Overview):
The Regional Communications Manager plays a key role in connecting people to the American Red Cross mission and services across the region. Through strategic communications media relations digital engagement and storytelling this position helps advance regional priorities increase public understanding and engagement and ensure communities know how to access Red Cross support when it matters most. The role supports all Lines of Service and functional areas through integrated people-centered communications.
Working closely with program and functional leaders across the organization the Regional Communications Manager provides communications and marketing support while also supporting developing and guiding volunteers. This role spans both ongoing (blue sky) communications and disaster public affairs requiring sound judgment collaboration and calm decision-making in fast-moving emotionally complex environments.
All duties are performed in a manner consistent with the Fundamental Principles of the American Red Cross and in compliance with applicable federal state and local regulations. This role is not eligible for relocation assistance.
This hybrid position is based out of our Sioux Falls SD office and requires a willingness to travel throughout the region and as assigned.
WHERE YOUR CAREER IS A FORCE FOR GOOD (Key Responsibilities):
1. Media Relations
Work with regional communications director regional executive executive director and others to execute determined media relations strategy including maintaining excellent media contact relationships news release writing and distributions pitching etc. Respond to local media inquiries by arranging interviews and providing Red Cross-approved information and mission-related stories with sound judgment and timeliness. Serve as a Red Cross spokesperson train and prepare staff and volunteer spokespersons review support requests and develop and execute an effective communications strategy.
2. Public Affairs and Crisis Communications Support regional divisional and potentially national disaster public affairs activities. Provide training development and coordination of disaster public affairs volunteers. Contribute to crisis communications planning messaging and execution during emergencies. May be required to deploy in person or virtually to support disaster response operations outside the home region.
3. Social Engagement Implement a regional social media engagement strategy aligned with enterprise-wide strategy and regional priorities. Develop creative engaging platform- and audience-specific content that encourages participation strengthens community partnerships and furthers the mission. Monitor and respond to social media activity as appropriate escalating issues when necessary.
4. Marketing Support Support integrated marketing and program campaigns across all Lines of Service and functional support departments. Collaborate with Development Marketing and Regional Financial Development partners to deliver clear engaging communications that motivate people to give get involved and take meaningful action. Encourage staff to be trained on and use approved brand tools and resources.
5. Internal Communications
Support development and execution of strategic and change-management communications.
6. Volunteer Engagement
Support the Regional Communications Director in building engaging training and supervising a regional communications and disaster public affairs volunteer team.
Scope
Individual contributor role requiring full proficiency in applying subject matter knowledge acquired through several years of experience. Works independently and may instruct or coach other professionals.
PAY INFORMATION:
The salary range for this position is: $56664-$62960
Note that American Red Cross salaries are aligned to the specific geographic location in which the work is primarily performed. Other factors that may be used to determine your actual salary may include your specific skills how many years of experience you have and comparison to other employees already in this role.
Required Experience:
Manager
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