Product Enablement Specialist
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Job Location:
Monthly Salary:
Posted on:
10 hours ago
Vacancies:
1 Vacancy
Job Summary
We are seeking a Product Enablement Specialist who will help shape how our products are understood communicated and adopted by customers prospects and internal teams. This role sits at the intersection of product marketing content customer teams and sales ensuring we deliver clear compelling and differentiated messaging across all touchpoints.
If you are passionate about turning complex product features into meaningful stories influencing product strategy and driving successful product launches this role is for you.
Key Responsibilities
Product Launch Execution
- Plan and execute product launches in collaboration with Product Engineering Marketing and Customer teams.
- Translate technical features into clear value-driven messaging that resonates with HR professionals and decisionmakers.
- Ensure all launch activities align with our gotomarket strategy and brand narrative.
Product Positioning & Messaging
- Craft concise differentiated value propositions and messaging frameworks across modules and audiences.
- Ensure all product communications align with the broader brand story and business goals.
Marketing Collateral & Content Creation
- Partner with writers designers and sales teams to develop enablement assets including guides decks cadences blogs product sheets and presentations.
- Build and maintain an organized highquality content library aligned with product marketing strategy.
Market Research & Competitive Analysis
- Conduct ongoing market and competitive research to identify industry trends customer needs and market opportunities.
- Use insights to refine messaging inform product strategy and identify content gaps.
Audience Segmentation
- Collaborate with Product to define and refine customer and user segments.
- Develop and tailor messaging that speaks directly to each segments needs challenges and motivations.
CrossFunctional Collaboration
- Work closely with Product Brand Content Sales and Customer teams to ensure consistent product storytelling.
- Advocate for product enhancements grounded in market needs and customer insights.
Additional Duties
- Perform other related responsibilities as assigned to support product and marketing initiatives.
What we are looking for:
- 35 years of experience in software product marketing or sales enablement ideally in SaaS or HR tech.
- Proven success developing product messaging and positioning.
- Strong storytelling abilityskilled at turning features into compelling narratives.
- Demonstrated ability to collaborate across crossfunctional teams.
- Ability to influence product strategy and advocate for customercentric improvements.
- Proficiency in market research competitive analysis and audience insights.
- Strong business acumen for evaluating product impact and identifying opportunities.
- Handson experience managing multiple product launches annually.
- Advanced skills in positioning messaging and audience segmentation.
- Deep understanding of market trends customer behaviors and buyer journeys.
- Excellent project management and execution skills.
Company Industry
IT Services and IT Consulting
Key Skills
- Sales Experience
- Marketing
- Customer Service
- Communication skills
- Military Experience
- Retail Sales
- Product Demos
- Customer Support
- Product Management
- Product Development
- Unity
- Microscopy
About Company
About Netchex We’re Netchex - the fastest growing Payroll, Human Resource, Time and Attendance, and Benefits services company in America. We give HR professiona...
