Senior Growth Marketing Analyst

Boston, NH - USA

Monthly Salary: $ 89845 - 132125

Posted on: 30+ days ago

Vacancies: 1 Vacancy

Job Summary

Job Description

About Acrisure

A global fintech leader Acrisure empowers millions of ambitious businesses and individuals with the right solutions to grow boldly forward. Bringing cutting-edge technology and top-tier human support together we connect clients with customized solutions across a range of insurance reinsurance payroll benefits cybersecurity mortgage services and more.

In the last twelve years Acrisure has grown in revenue from $38 million to almost $5 billion and employs over 19000 colleagues in more than 20 countries. Acrisure was built on entrepreneurial spirit. Prioritizing leadership accountability and collaboration we equip our teams to work at the highest levels possible.

The Role:

As a growth marketing senior analyst you will play a key role in developing executing and analyzing paid marketing campaigns to drive growth. This role requires a unique blend of analytical capabilities creative thinking and a comprehensive understanding of multiple digital marketing channels including programmatic video and display CTV and YouTube. You will collaborate closely with creative and cross-functional teams to ensure our campaigns effectively meet key performance indicators (KPIs).

Responsibilities:

Implement and manage comprehensive strategies across various campaign types and structures focusing on programmatic CTV and YouTube.
Manage day-to-day channel operations including campaign set-up budget oversight optimizations and performance reporting and diagnostics.
Drive channel strategy development including test design budget planning forecasting and roadmap creation.
Develop quantitative analyses and ad hoc reports to support marketing decisions related to marketing spend efficiency creative effectiveness audience targetingand return on investment.
Collaborate closely withthe creativeteam to inform concept development asset creation and creative testing using data insights for iteration.
Partner with the sales team and other cross-functional stakeholders toalign oncampaignobjectives measurement criteria and execution strategies.
Aggregate and distill data from multiple sources to draw actionable insights that drive growth meet targets and uncover efficiencies.
Identify and implement AI solutions to automate repetitive tasks within the paid media team.
Maintain excellence in tracking tagging data integrity and adherence to platform best practices.
Stay current on platform updates and broader shiftsand trendsin marketing.

Skills and Qualifications:

Bachelors degree.

5 years of experience in marketing and media strategy preferably with video experience supporting full-funnel initiatives.

Proven experience in managing digital marketing campaigns with combined budgets exceeding $1 million annually at an agency or direct-to-consumer brand.
Demonstrated ability to collaborate closely with creative teams providing data-backed direction and translating performance insights into creative opportunities.

Strong analytical skills with the ability to interpret data identify trends and create actionable insights;basic understanding of SQL is required.

Proficiencyin major ad platforms including Google Ads/YouTubeGoogle Analytics Meta Ads Manager DV360 TheTradeDesk or similar.

Experience withmeasurement methodologies such as A/B testing conversion tracking attribution lift studies and incrementality to improve campaign performance.

Highly organized and detail-oriented with the ability to manage multiple campaigns in a fast-paced environment.

Excellent communication skills with the ability to collaborate and present information clearly to partners and stakeholders.

#LI-MF2

#LI-Onsite

Pay Details:

The base compensation range for this position is $89845 - $132125. This range reflects Acrisures good faith estimate at the time of this posting. Placement within the range will be based on a variety of factors including but not limited to skills experience qualifications location and internal equity.

Candidates should be comfortable with an on-site presence to support collaboration team leadership and cross-functional partnership.

Why Join Us:

At Acrisure were building more than a business were building a community where people can grow thrive and make an impact. Our benefits are designed to support every dimension of your life from your health and finances to your family and future.

Making a lasting impact on the communities it serves Acrisure has pledged more than $22 million through its partnerships with Corewell Health Helen DeVos Childrens Hospital in Grand Rapids Michigan UPMC Childrens Hospital in Pittsburgh Pennsylvania and Blythedale Childrens Hospital in Valhalla New York.

Employee Benefits

We also offer our employees a comprehensive suite of benefits and perks including:

Physical Wellness: Comprehensive medical insurance dental insurance and vision insurance; life and disability insurance; fertility benefits; wellness resources; and paid sick time.
Mental Wellness: Generous paid time off and holidays; Employee Assistance Program (EAP); and a complimentary Calm app subscription.
Financial Wellness: Immediate vesting in a 401(k) plan; Health Savings Account (HSA) and Flexible Spending Account (FSA) options; commuter benefits; and employee discount programs.
Family Care: Paid maternity leave and paid paternity leave (including for adoptive parents); legal plan options; and pet insurance coverage.
and so much more!

This list is not exhaustive of all available benefits. Eligibility and waiting periods may apply to certain offerings. Benefits may vary based on subsidiary entity and geographic location.

Acrisure is an Equal Opportunity Employer. We consider qualified applicants without regard to race color religion sex national origin disability or protected veteran status. Applicants may request reasonable accommodation by contacting .

Final candidates will be required to complete post-offer verification processes related to the role and in accordance with applicable laws.

California Residents: Learn more about our privacy practices for applicants by visiting the Acrisure California Applicant Privacy Policy.

Recruitment Fraud: Please visit here to learn more about our Recruitment Fraud Notice.

Welcome your new opportunity awaits you.

Required Experience:

Senior IC

Job DescriptionAbout Acrisure A global fintech leader Acrisure empowers millions of ambitious businesses and individuals with the right solutions to grow boldly forward. Bringing cutting-edge technology and top-tier human support together we connect clients with customized solutions across a range o...