Senior Manager HCP Marketing Oncology

GSK

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profile Job Location:

Philadelphia, PA - USA

profile Monthly Salary: Not Disclosed
Posted on: 17 hours ago
Vacancies: 1 Vacancy

Job Summary

GSK remains committed to achieving bold commercial ambitions for the future. Our Ahead Together strategy is centered on early intervention to prevent and alter the course of disease thereby protecting people and supporting healthcare systems. Our diverse portfolio consists of vaccines specialty medicines and general medicines. Through continuous innovation and a dedicated focus on scientific and technical excellence we strive to develop and launch new groundbreaking treatments that address critical health challenges.


Position Summary


You will lead HCP (healthcare professional) marketing to shape strategy drive execution and measure impact across our US oncology portfolio. You will work closely with cross-functional partners including sales medical affairs access insights analytics and external agencies. We value clear thinkers who collaborate easily act with integrity and put patients and customers first. This role offers growth meaningful impact and the chance to help GSK unite science technology and talent to get ahead of disease together.

This role will provide YOU the opportunity to lead key activities to progress YOUR career.

Key Responsibilities

In this role you will:


- Develop and own HCP marketing strategy that aligns to brand and business objectives.
- Plan and execute omnichannel HCP campaigns combining field and non-personal tactics for measurable impact.
- Partner with insights and analytics to set KPIs measure performance and refine tactics.
- Lead cross-functional teams and manage external agencies to deliver campaigns on time and on budget.
- Ensure all materials and activities meet legal regulatory and medical review standards and comply with the GSK International Code of Pharmaceutical Marketing.
- Build strong field relationships to enable effective deployment and feedback loops with healthcare professionals.
- Shape annual and quarterly HCP plans timelines and resource allocation.
- Coordinate with sales and customer experience teams to align field engagement and digital outreach.
- Oversee HCP-facing content development review cycles and approvals across functions.
- Use customer insights and market analysis to identify gaps and new opportunities.
- Manage budgets vendor relationships and project schedules with strong commercial discipline.
- Support speaker programs congress planning and peer-to-peer initiatives as required.

Why You

Basic Qualifications


We are seeking professionals with the following required skills and qualifications to help us achieve our goals:
- Bachelors degree or equivalent practical experience.
- 3 years of pharmaceutical or biotech marketing experience.
- Experience in HCP marketing and omnichannel campaign execution.

Preferred Qualifications


If you have the following characteristics it would be a plus
- Advanced degree such as MBA or relevant postgraduate qualification.
- Experience in oncology marketing or related therapeutic area.
- Demonstrated success with non-personal promotion digital marketing or omnichannel orchestration.
- Experience launching new products or major brand campaigns.
- Familiarity with analytics tools CRM platforms and campaign measurement approaches.
- Strong stakeholder influence skills and experience leading change in matrix environments.

- Experience working with cross-functional and matrixed teams.
- Strong project management skills with experience managing budgets and external vendors.
- Willingness and ability to travel up to 25% domestically.

Working model
This role is hybrid with an expectation to be onsite regularly as agreed upon with the hiring manager. Exact days on-site will be discussed during the hiring process.

Please visit the GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.

#GSK-LI

Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.

Why GSK

Uniting science technology and talent to get ahead of disease together.

GSK is a global biopharma company with a purpose to unite science technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade as a successful growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory immunology and inflammation; oncology; HIV; and infectious diseases to impact health at scale.

People and patients around the world count on the medicines and vaccines we make so were committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients accountable for impact and doing the right thing is the foundation for how together we deliver for patients shareholders and our people.

Should you require any adjustments to our process to assist you in demonstrating your strengths and capabilities contact us at where you can also request a call.

Please note should your inquiry not relate to adjustments we will not be able to support you through these channels. However we have created a Recruitment FAQ guide. Click the link where you will find answers to multiple questions we receive

GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race color religion sex (including pregnancy gender identity and sexual orientation) parental status national origin age disability genetic information (including family medical history) military service or any basis prohibited under federal state or local law.

Important notice to Employment businesses/ Agencies

GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSKs commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.

Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license GSK may be required to capture and report expenses GSK incurs on your behalf in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSKs compliance to all federal and state US Transparency requirements. For more information please visit the Centers for Medicare and Medicaid Services (CMS) website at Experience:

Senior Manager

GSK remains committed to achieving bold commercial ambitions for the future. Our Ahead Together strategy is centered on early intervention to prevent and alter the course of disease thereby protecting people and supporting healthcare systems. Our diverse portfolio consists of vaccines specialty medi...
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About Company

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About us We are a science-led global healthcare company with a special purpose: to help people do more, feel better, live longer. We have 3 global businesses that research, develop and manufacture innovative pharmaceutical medicines, vaccines and consumer healthcare products.

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