At Audible we believe stories have the power to transform lives. Its why we work with some of the worlds leading creators to produce and share audio storytelling with our millions of global listeners. We are dreamers and inventors who come from a wide range of backgrounds and experiences to empower and inspire each other. Imagine your future with us.
ABOUT THIS ROLE
The Audible Original Content team works with world-class creators across the world to create groundbreaking entertainment for local audiences and for listeners of our global services at large.
The Associate Director IN Originals will lead the development of Original content for our Audible IN current and new customers. They will conceptualize Original Audible-owned IP and develop partner-created IP to expand the reach and resonance of Original titles that delight our customers and meet our business goals. They bring editorial vision and creative flair to the development of category-defining Original titles that surprise and engage audiences at scale. They build and manage relationships within the creative industry.
The Associate Director Originals reports to the Head of Audible Content Global Growth and works in partnership with Audible teams in India and across the globe.
ABOUT YOU
Were looking for an experienced development executive who has the right combination of distinctive editorial judgement mixed with commercial-entertainment acumen. You push creative boundaries and take bold but informed creative risks and have first-hand demonstrable experience in creating category-defining Original content for modern media consumers. You have a love for great storytelling with deep connections to the best storytellers in India. Whilst we prefer a candidate with audio-entertainment experience we understand that the next great audio-entertainment talent may come from film tv or digital backgrounds as well.
As an Associate Director IN Originals you will...
- Recommend and implement an extensive development pipeline and forward-looking production slate of scripted programming fiction and non-fiction which aligns with business goals and overall content strategy
- Conceptualize IP from the ground-up using category business and audience markers to guide you. Develop new Audible-created and owned IP that live in the zeitgeist presenting proposals to key internal stakeholders for approval
- Support the development of Partner-created IP ensuring concepts developed for commissioning deliver on local and global content strategy goals
- Provide creative direction and ongoing feedback through the lifecycle of a defined project guiding the development and production of commissioned Audible Originals
- Provide script editing notes and other development support for both in-house and third-party pitches pilots and long-form original projects
- Prepare projects for commissioning and internal greenlight processes
- Cultivate relationships with key external stakeholders and contribute to the expansion of Audibles network of creative development and production partners in India
- Work with global content leaders to maximize return on investment of Audible-owned IP through localizations adaptations and derivative works
- Evaluate content through performance tracking industry knowledge insights and research with the goal of identifying the best content for our customers
ABOUT AUDIBLE
Audible is the leading producer and provider of audio storytelling. We spark listeners imaginations offering immersive cinematic experiences full of inspiration and insight to enrich our customers daily lives. We are a global company with an entrepreneurial spirit. We are dreamers and inventors who are passionate about the positive impact Audible can make for our customers and our neighbors. This spirit courses throughout Audible supporting a culture of creativity and inclusion built on our People Principles and our mission to build more equitable communities in the cities we call home.
- Bachelors degree or equivalent
- 6 years experience in creative development roles for leading Entertainment services in India. Must be experienced in development and production processes
- Experience originating and developing entertainment concepts from ideation to launch
- Business fluency in English and in at least one Indian language (Hindi preferred)
- Experience understanding of the audience publishing entertainment and digital media landscape trends in India and a distinct passion for learning about new trends as they arise
- Experience with digital listening applications and innovative new audio platforms
- Experience in understanding journalism ethics
- Experience in managing and scaling fast-paced/high-growth content production environments
- Creative Development/Originals lead for leading audio/OTT service
- Ability to operate in high-energy high intensity and rapidly evolving environment
- Have a passion for world-class storytelling and exhibit a desire to learn about other cultures their entertainment and media practices and their creator opportunities
- Excellent oral and written communication skills
- Strong analytical and problem-solving skills that enable you to make excellent business decisions in a creative environment
- Independent entrepreneurial passionate self-starter with a focus on delivery of excellence
- Demonstrate a deep network in creative and talent communities with particular roots in the Indian creator/talent community. Global connections are an advantage
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