Location New York City (4 days in-office Fridays remote)
Position Overview The ANA is expanding its marketing team and currently hiring across a number of roles focused on marketing and campaign strategy development and execution. The Associate Manager Campaign Operations reports to the Senior Director Campaign Development and serves as the operational backbone of this team ensuring flawless campaign execution through expert project management marketing technology management and performance analytics.
This role coordinates campaign activities across channels manages marketing platforms tracks performance and optimizes processes to drive efficiency and results. This is a detail-oriented tech-savvy role for someone who thrives on organization data and making complex campaigns run smoothly.
Key Responsibilities
Campaign Project Management (35%)
Coordinate campaign activities across paid owned and earned channels
Manage campaign calendars timelines and deliverable tracking
Ensure seamless coordination between creative stakeholders and external partners
Lead campaign status meetings and maintain project documentation
Identify and resolve bottlenecks in campaign delivery
Manage campaign workflows from brief through execution and reporting
Marketing Platform Management (30%)
Day-to-day management of marketing tech stack (CRM ad platforms analytics tools)
Digital and social paid campaign activation support
Manage audience segmentation and campaign targeting
Ensure data quality and integration across platforms
Collaborate with website team and IT on platform optimization and troubleshooting
Stay current on platform updates and new features
Performance Tracking & Reporting (25%)
Build dashboards and reports tracking campaign KPIs and marketing metrics
Analyze campaign performance and provide actionable insights
Track progress of quantitative commitments (traffic engagement email performance)
Conduct post-campaign analysis and document learnings
Support in-house measurement capabilities
Develop performance update reports
Process Optimization (10%)
Develop and document campaign workflows and standard operating procedures
Create templates and toolkits for repeatable campaign executions
Identify opportunities to improve efficiency through automation and AI tools
Maintain campaign asset library and file organization systems
Support team adoption of new tools and processes
Qualifications
Experience
Bachelors degree and 3-5 years in marketing operations campaign coordination or similar role
Hands-on experience with marketing automation platforms (Feathr HubSpot Marketo Pardot or similar)
Experience with digital advertising
Proficiency with analytics tools (Google Analytics Tableau Looker or similar)
Extreme Organization: Manages multiple campaigns and deadlines without dropping balls
Technical Aptitude: Quickly learns new platforms and troubleshoots issues
Analytical Thinking: Translates data into insights and recommendations
Process Orientation: Creates systems that improve efficiency and consistency
Detail Obsessed: Catches errors and ensures quality in every execution
Proactive Communication: Keeps team informed and surfaces issues early
Technical Skills
Expert-level proficiency with marketing automation and CRM platforms
Advanced knowledge of email marketing best practices and deliverability
Experience with paid social and search advertising platforms
Strong data analysis skills and dashboard creation (Excel BI tools)
Understanding of web analytics tracking and attribution
Familiarity with project management tools
Salary and Total Rewards Package: Starting pay range: $55000 to $65000 based on relevant experience and qualifications.
Comprehensivehealth and wellness benefits 401k with company match flexible scheduling generous paid time off program casual dress code incentives and rewards.
About the ANATheANAs (Association of National Advertisers) mission is to drive growth for marketing professionals brands and businesses the industry and humanity. Founded in 1910 the ANA provides leadership that advances marketing excellence and shapes the future of the industry. Our membership incl...
Location New York City (4 days in-office Fridays remote)
Position Overview The ANA is expanding its marketing team and currently hiring across a number of roles focused on marketing and campaign strategy development and execution. The Associate Manager Campaign Operations reports to the Senior Director Campaign Development and serves as the operational backbone of this team ensuring flawless campaign execution through expert project management marketing technology management and performance analytics.
This role coordinates campaign activities across channels manages marketing platforms tracks performance and optimizes processes to drive efficiency and results. This is a detail-oriented tech-savvy role for someone who thrives on organization data and making complex campaigns run smoothly.
Key Responsibilities
Campaign Project Management (35%)
Coordinate campaign activities across paid owned and earned channels
Manage campaign calendars timelines and deliverable tracking
Ensure seamless coordination between creative stakeholders and external partners
Lead campaign status meetings and maintain project documentation
Identify and resolve bottlenecks in campaign delivery
Manage campaign workflows from brief through execution and reporting
Marketing Platform Management (30%)
Day-to-day management of marketing tech stack (CRM ad platforms analytics tools)
Digital and social paid campaign activation support
Manage audience segmentation and campaign targeting
Ensure data quality and integration across platforms
Collaborate with website team and IT on platform optimization and troubleshooting
Stay current on platform updates and new features
Performance Tracking & Reporting (25%)
Build dashboards and reports tracking campaign KPIs and marketing metrics
Analyze campaign performance and provide actionable insights
Track progress of quantitative commitments (traffic engagement email performance)
Conduct post-campaign analysis and document learnings
Support in-house measurement capabilities
Develop performance update reports
Process Optimization (10%)
Develop and document campaign workflows and standard operating procedures
Create templates and toolkits for repeatable campaign executions
Identify opportunities to improve efficiency through automation and AI tools
Maintain campaign asset library and file organization systems
Support team adoption of new tools and processes
Qualifications
Experience
Bachelors degree and 3-5 years in marketing operations campaign coordination or similar role
Hands-on experience with marketing automation platforms (Feathr HubSpot Marketo Pardot or similar)
Experience with digital advertising
Proficiency with analytics tools (Google Analytics Tableau Looker or similar)
Extreme Organization: Manages multiple campaigns and deadlines without dropping balls
Technical Aptitude: Quickly learns new platforms and troubleshoots issues
Analytical Thinking: Translates data into insights and recommendations
Process Orientation: Creates systems that improve efficiency and consistency
Detail Obsessed: Catches errors and ensures quality in every execution
Proactive Communication: Keeps team informed and surfaces issues early
Technical Skills
Expert-level proficiency with marketing automation and CRM platforms
Advanced knowledge of email marketing best practices and deliverability
Experience with paid social and search advertising platforms
Strong data analysis skills and dashboard creation (Excel BI tools)
Understanding of web analytics tracking and attribution
Familiarity with project management tools
Salary and Total Rewards Package: Starting pay range: $55000 to $65000 based on relevant experience and qualifications.
Comprehensivehealth and wellness benefits 401k with company match flexible scheduling generous paid time off program casual dress code incentives and rewards.